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Competition and Competitive Advantage

Dec
3
2020
Thu 6:00 PM to 8:00 PM
Topic: Marketing and Sales

Struggling in your business? The reason is simple. You look just like everyone else. It’s better to be different than to be the best. In this seminar small business experts will offer tips to create your noticeable difference from the competition. Learn how to: • Identify ways to make your product or service unique • Understand the importance of giving the market a reason to change its buying habits • Create a problem-solving approach to your business • Gain a clear understanding of what you’re selling (It’s not what you think.)

Speaker(s): SCORE

COVID-19 Protocol: 1. In-person meetings are limited to the restrictions of local, state and federal orders and with the understanding that individuals can still maintain 6 feet of separation for social distancing requirements and wear facemasks. 2. Facemasks/Cloth Face Coverings: Please wear facemasks when in the presence of others and in public settings where other social distancing measures are difficult to maintain. CFCC has a limited supply of disposable masks available if needed. 3. If you use public transportation or WAVE Transit, it is suggested you wear a mask before entering the vehicle and avoid touching surfaces with your hands. When you get out, wash your hands or use hand sanitizer with at least 60% alcohol as soon as possible and before removing your mask. 4. CFCC will: Place visual cues such as floor decals, colored tape, or signs to indicate to customers where they should stand or sit. Place one-way directional signage for large open workspaces with multiple throughways to increase distance between people moving through the space. Designate specific stairways for up or down traffic if space allows. Custodial staff have been trained in COVID-19 cleaning protocols. 5. Signage will be posted at elevators to indicate how many people should ride at one time. Please use stairs when possible to avoid congestion.


Fee: No Cost

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Phone: 910-362-7216

Location

Cape Fear Community College (CFCC) Small Business Center
Union Station (Building 'U')
U526
502 N Front Street Wilmington, NC 28401
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