Marketing Workshop Series - Local Roots, Big Impact: Place-Based Branding for Small-Town Success

Marketing Workshop Series

Join John Hornsby, Creative Director at Hornsby Creative and branding coach with Mountain BizWorks, for a four-part workshop series designed to help small businesses align their brand strategy with sustainable growth. These sessions are built for makers, creatives, and service providers ready to strengthen their brand, clarify their message, and connect more meaningfully with their audience.

September 23, Session 4 | Local Roots, Big Impact: Place-Based Branding for Small-Town Success

Make your business stand out by leaning into what makes it local.

This session explores how your location, culture, and values can become powerful branding tools. Learn how to craft an experience that resonates with locals and makes a lasting impression on visitors.

You’ll learn how to:

• Weave local pride and personality into your brand story
• Create branded experiences that feel real and memorable
• Stand out in a crowded market—without selling out

Ideal for tourism-focused businesses, wellness practitioners, makers, and community-minded entrepreneurs.