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Creating Landing Pages to Drive Business

Tue 5:00 PM to 7:00 PM
Topic: Marketing and Sales

Now more than ever, having a place online to convert sales for your business is imperative.

Landing pages are single, stand- pages designed to accomplish one specific task. They are where visitors “land” after clicking on links in emails, tweets, posts, or on other webpages. They are typically created as part of a marketing campaign, often to capture customer information or convert a sale. Some are designed as a simple beginning webpage. Generate new customer leads and sales by creating a landing page for your business!

In this class you will:

● Understand how landing pages generate leads and drive sales

● Learn the components/layouts for a successful landing page

● View examples of various kinds of landing pages and templates for building them

● Examine landing page builder tools for creating landing pages

● Discuss ideas for free offerings of value to use as lead magnets

● Create a landing page together

● Create effective call to actions for your page

● Learn how to optimize a landing page for SEO

You’ll be landing-page savvy after this webinar.

Speaker(s): Martin Brossman and Jeanne Munoz

Fee: No Cost

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