Fayetteville Technical Community Small Business Center
Center for Business and Industry building
Fayetteville Technical Community College Small Business Center supports the development of new businesses and the growth of existing businesses by being a community-based provider of counseling, training, and resource information. Our professional staff helps to find solutions to challenging business questions, assistance in the creation of a business plan and other areas that would generate growth/expansion of existing businesses. No question is too simple or complicated. Whether you have a desire to start a new business or want to take professional development courses, the Small Business Center has something to offer you.
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Wednesday, June 07, 2017 6:00 PM to 8:00 PM
According to the American Express study, released in July, 61% of 1,000 American consumers surveyed, think that good customer service is more important amid economic instability, and they are willing to spend an average of 9% more at a retailer that provides it. Your business and sales staff need the tools to make sure you are tracking and automating your engagement with clients and customers. This seminar will provide an overview of the where, how, and when to use CRM for business.
Speaker: Todd Lyden
Marketing and Sales
Wednesday, April 05, 2017 6:00 PM to 8:00 PM
Participants will learn how to use mobile technology to promote themselves and drive more business: Mobile internet usage is growing fast-more people are starting to receive and read your email and social media messages with their smartphones. And more businesses are starting to use mobile to create marketing communications and make it easy for their customers to buy from them. Join us for this seminar to make mobile a part of your business. You’ll learn why mobile makes local listings more important than ever, how to drive action with mobile marketing and how to create content with and for mobile.
Speaker: Mary Ann Gerney
Thursday, April 13, 2017 5:45 PM to 6:45 PM
Thinking ahead and being proactive helps to engage your members. Using the 90 day focus methodology of Time Management for monthly activities paired with a solid marketing plan can increase awareness and your bottom line. Enjoy this lively workshop that will help you efficiently plan your online and in person marketing efforts.
Speaker: Lady Bizness
Wednesday, May 03, 2017 6:00 PM to 8:00 PM
“Let's Put Fayetteville on The Google Map" was designed to help strengthen our communities by connecting local businesses and customers so they can easily support each other. Did you know that 97% of consumers look online for local goods and services, yet only 37% of businesses currently display correct or complete information? Businesses that have complete information online are more than twice as likely to be considered reputable by consumers. People are searching online for businesses like yours every day. Make sure they can find and connect with you by adding your business information to Google Search and Maps. It is easy and free. Join us for a free event - we will help you verify your business, make sure you information is complete and accurate, and review other FREE tools Google has available for increased visibility. If someone in your business has previously set up a Google+ page or any other Google products for your business, please have their email and password available.
Speaker: Jeanne Eury
Wednesday, May 10, 2017 6:00 PM to 8:00 PM
Seminar attendees will use a hands-on approach to set up a basic Google account and the variety of tools and apps offered by Google to set up a website, phone system, e-mail, customer relations management system, team management, online reputation management, video chat, and document storage.
Speaker: Todd Lyden
Monday, May 15, 2017 6:00 PM to 8:00 PM
Facebook Ads are great at getting your content in front of the correct market – but are you doing it right? Stop wasting time and money! Avoid mistakes that most business owners are making on Facebook/Instagram advertisements. This seminar will cover: Selecting the correct audience for your message; what type of ad you should create to fulfill your objective; the importance of images, and how to analyze the results to see if your marketing dollars were spent well.
Speaker: Candy Sugarman
Monday, May 22, 2017 6:00 PM to 8:00 PM
Building a business based on referrals. Referrals are the most effective and inexpensive way for new entrepreneurs to grow a sustainable business. Yet, most do not have a process for earning or asking for referrals.
Speaker: Katie Gailes
2723 Fort Bragg Rd
Fayetteville NC 28303