Psychology Infused Paid Ad Campaigns (Online)
In a digital world full of noise, the ads that perform best don’t just target audiences—they tap into how people think, feel, and decide.
Join this results-focused webinar designed for marketers, media buyers, entrepreneurs, and creative teams who want to elevate their paid advertising strategy through the lens of behavioral psychology.
Learn how to:
- Craft emotionally resonant ad copy and visuals that inspire action
- Apply proven psychological triggers—urgency, scarcity, authority, and social proof—to boost clicks and conversions
- Use heuristics, cognitive biases, and message framing to increase relevance and reduce friction
- Analyze performance with a behavioral lens to uncover what truly drives results
Whether you’re running lead gen, eCommerce, or brand campaigns, this session will equip you with the science, strategy, and storytelling to build paid ads that capture attention and convert.
Speaker(s): Dr. Michael Barbera, Clicksuasion Labs
Co-Sponsor(s):
Fee: No Cost
Join this results-focused webinar designed for marketers, media buyers, entrepreneurs, and creative teams who want to elevate their paid advertising strategy through the lens of behavioral psychology.