Psychology Infused Social Media Strategy (Online)
Psychology-Infused Social Media Strategy is an immersive, insight-packed webinar designed to help marketers, content creators, and brand leaders transform their social media presence from simply active to deeply active. This webinar goes beyond trends and algorithms - focusing instead on why people engage, share, follow, and convert.
Rooted in behavioral science and consumer psychology, this experience uncovers the hidden drivers behind scrolling behavior, attention spans, and emotional triggers, and decision-making online. Participants will learn how to craft content strategies that don't just perform - but resonate.
This webinar explores how psychological principles such as social proof, reciprocity, scarcity, emotional contagion, and identity signaling shape behavior on platforms like Instagram, LinkedIn, Facebook, X, and TikTok. You'll discover how to turn insights into action - creating content that feels personal, but builds trust, and drive consistent engagement.
Speaker(s): Dr. Michael Barbera, Clicksuasion Labs
Co-Sponsor(s):
Fee: No Cost