Marketing Your Small Business Online: Ideas To Transform Your Digital Marketing (Lunch and Learn)

Digital marketing is different from traditional offline marketing, but it is still marketing. Moreover, any marketing program benefits from having all of its parts working together as a whole. Rather than implementing search, social media, mobile, and every other digital marketing tactic individually, what you really need as a small business owner is to know is how to integrate them into a single digital marketing program that builds on each success. Key Takeaways for the Small Business Owner: ● How to apply market segmentation to digital tactics ● How to listen to what customers say and to watch what they do ● How to improve your digital marketing return on investment ● How to manage organizational change to improve digital marketing ● How to expand reach across your entire organization

Speaker(s): Derek Schmidt, CEO DesignLoud

Co-Sponsor(s): Greater Area Topsail Chamber of Commerce

The Lunch and Learn Series is free to attend. A boxed lunch is available for purchase by emailing director@topsailchamber.org or by calling 910-329-4446 $10 for Chamber Member $15 for Non-Chamber Members

Fee: No Cost