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Webinar - Donor Relations that Create Donor Retention (Online)

Mar
5
2026
Thu, Mar 5 8:30 AM to 10:00 AM
Topic: Nonprofit

Learn how to invest in donors, so they invest in the mission. Description: Did you know that it is six times more costly to acquire a new donor than it is to retain an existing donor? Your nonprofit's success and sustainability depend on your ability to attract new donors and keep existing ones. Join our experts as we define proven strategies for cultivating donors from initial introduction to long-term engagement. Get a look at donor relations through your donors' eyes, and take-home nuggets you can implement right away to build stronger development departments and happier donors. Take-Aways: • Understand the role relationship-building plays in a nonprofit's fundraising success. • Practice strategies for productive interactions with donors and potential donors. • Develop strategies to generate actions from your donor base. • Identify methods for ongoing communication with your donors to build lasting relationships. • Differentiate between retention and acquisition and learn the metrics you should measure around both.

Speaker(s): Funding For Good

Co-Sponsor(s):

Pre-registration required. Online registrants will be emailed the access information 24 hours before the training seminar. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.


Fee: No Cost

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