Introduction to Ads on Facebook and Google for Small Business Owners (NEW) – Online

Discover how to get started with Facebook and Google ads—without breaking the bank. This webinar will introduce you to key ad types and strategies, including retargeting, tracking pixels, and lookalike audiences. You will leave with an understanding of how to begin testing ads on Facebook for as little as $1 per day and on Google for just $3 per day.

During this webinar, you will learn:

• How to design and manage your own ads on both platforms.
• How to “learn as you go” without wasting large amounts of money.
• Which platform is better suited to reach your specific customers/clients.
• Proven tips for choosing the right types of ads to get the best results for your small business.

Register by: 4:00 PM February 26

NOTE: For this webinar, there is a two-step registration process. Once you complete your registration with the Small Business Center (SBC), you should receive a confirmation email from centeric@centeric.ncsbc.net that includes a Zoom link for the second part of the registration process. If you do not see the confirmation message in your inbox, please check your junk/spam folder. In order to receive the video conferencing login information and guarantee your spot for the webinar, you must also register via the Zoom platform.

NOTE: Participation in this event will fulfill a requirement for one or more of the Wilson SBC Academy Certificates.