Maximizing Your Exposure During a Downtown Event/Festival
Downtown Events are an excellent opportunity for local businesses to showcase themselves for existing and new customers. In this workshop businesses will discover ways to advertise/market their business prior to the event; opportunities to partner with event organizers or vendors for greater exposure before and during the event; how to determine staff requirements, amp up merchandising, and other ways to appeal to attendees; techniques to collect contact information from event attendees; and best options to create a follow-up system for continuing the contracts made during the event.
Speaker(s): Jeanne Eury
Register by: 3:00 pm Oct 21
Fee: No Cost