Marketing Your Small Business: Creating Raving Fans and Repeat Business - NEW
While today’s retail consumer is much more savvy and educated than before, the importance of great customer service hasn’t changed. Business owners must stay on top of the game in the fiercely-competitive jungle of modern retail by combining solid, time-tested selling principles with leading-edge internet tools to gain your customer’s trust and create an unbreakable competitive advantage. Key topics covered include: creating rapport and openness with people who walk into your store, setting up a system using multiple “touches” to keep your customer coming back, handling customer complaints and transforming them into loyal customers, motivating your sales team and getting them focused on excellence in customer service. If you’re tired of price wars and eroding razor-thin margins, and you’re ready to take your game to the next level, come learn how to position yourself at the top of the market. Bring your own lunch.
Speaker(s): Martin Brossman
Register by: 9:00 am Oct 1
Fee: No Cost