From Story to Sale: Complete Farm Marketing

Join us for a complete farm marketing intensive seminar that tackles three key areas in one session: brand storytelling, customer connection strategies, and eye-catching social media content creation. Each topic runs one hour and is presented by Janice Wright, owner of Rooted in NC. • Farm Brand Bootcamp: Building a Story That Sells Learn how to craft a compelling farm brand that resonates with your audience, tells your unique story, and sets you apart in the marketplace. • Customer Cultivation: Growing Relationships That Last Explore techniques for building genuine connections with your customers, understanding their needs, and creating repeat business for long-term farm success. • Picture-Perfect Reels & Photos: Market Your Farm Master the art of farm reels and videos! Learn how to shoot, edit and share scroll-stopping content that tells your farm’s story, attracts customers, and brings your brand to life – no fancy gear needed.

Speaker(s): Janice Wright, Rooted in NC

Co-Sponsor(s): Wilkes Agricultural Cooperative

Wilkes Community College is an ADA compliant institution. WCC does not discriminate based on a disability in the admissions process or in access to its programs, services, and/or activities for qualified individuals who meet eligibility requirements. WCC will provide reasonable accommodations for individuals with documented disabilities. If you need accommodations please contact the Director of Disability, Inclusion, & Diversity, Renee Macemore, at 336-838-6560 or rmmacemore052@wilkescc.edu or the Director of the Small Business Center, Laurie Brintle-Jarvis at 336-838-6166 or lsbrintle336@wilkescc.edu at least a week in advance prior to starting a program, service, and/or activity.

Fee: No Cost