3-Part YouTube Training for Small Business Owners

Part 1: Set Up Your YouTube Channel for SUCCESS Learn the essential elements for setting up a successful YouTube channel, including the basic functionalities and revenue generation options. With this training, you will make informed decisions before creating your channel and developing a professional-looking online presence. Avoid common mistakes when adding titles, images, text, link integration, keywords, and hashtags. Finally, learn how to confidently upload your videos and publish them on your channel. No experience using YouTube for Business is required. Part 2: Shoot & Edit YouTube Videos to Get More Views/Customers Maximize your YouTube views and attract potential customers by attending this event, which teaches you how to create engaging and high-quality videos with your smartphone and affordable technology. Learn the essential elements of YouTube videography and explore video editing tips that are vital to producing successful content. The instructor will also recommend free and affordable video editing programs, explain the hardware requirements for optimal lighting, camera, and microphone performance, and provide invaluable insights on staging, audio, and video. Gain the knowledge you need to produce professional-looking shows, from minimum to next levels, and take your YouTube content to the next level. Part 3: Build a Following, Gain More Customers, and Increase Your Sales Potential Learn how to turn your small business into a revenue-generating powerhouse through YouTube in this event. Discover effective strategies for promoting your channel, optimizing your videos for maximum visibility and engagement, and achieving sustainable growth through consistent content flow. Gain valuable insights from profitable channels on their keys to success and understand how YouTube can boost your business’s web presence. The event also includes a review of participants’ YouTube channels, highlighting areas for improvement and what they’re doing well.

Speaker(s): Martin Brossman

Co-Sponsor(s):

Wilkes Community College is an ADA compliant institution. WCC does not discriminate based on a disability in the admissions process or in access to its programs, services, and/or activities for qualified individuals who meet eligibility requirements. WCC will provide reasonable accommodations for individuals with documented disabilities. If you need accommodations please contact the Director of Disability, Inclusion, & Diversity, Renee Macemore, at 336-838-6560 or rmmacemore052@wilkescc.edu or the Director of the Small Business Center, Laurie Brintle-Jarvis at 336-838-6166 or lsbrintle336@wilkescc.edu at least a week in advance prior to starting a program, service, and/or activity.

Fee: No Cost