Mastering Email & Newsletter Marketing for your Small Business

There are two things online you have the most control over your website and your email for all social media, remember that you are the product, not the customer. In this two-hour course, you’ll learn how to harness email marketing and newsletters to build trust, drive sales, and grow a loyal customer base. We’ll cover the basics of creating irresistible lead magnets, crafting engaging campaigns, automating email sequences, and measuring performance for continuous improvement. With an emphasis on best practices, compliance, and practical exercises, this course gives small business owners the tools to create effective, results-driven email marketing strategies that thrive independently of social media algorithms. Like all our training, we include how to use AI to be more effective with your email marketing.

Speaker(s): Mr. Martin Brossman

Co-Sponsor(s):

Fee: No Cost