Marketing 1-2-3: Part 2-- Branding & Digital Presence for Your Small Business

In a world where online reputation can make or break a business, knowing how to present a polished brand and solid digital presence is a must. In this 90-minute session (the 2nd in a series of 3!), we'll explore simple, cost-effective ways to have a solid digital foundation for your business, as well as some tips and tricks for having a polished brand presence online. The facilitator will walk through real business examples of both brand polish and digital presence, across a variety of business sizes and industries. This session may be a good fit for you if you:

• Don't know where to start to get your business online

• Feel like your digital presence is disjointed

• Have your business on so many platforms online that you're overwhelmed trying to keep up

• Are confused by which platforms are necessary for your business, and which ones are optional.