Social Media Simplified: A Complete Introduction to Social Media Marketing

This program teaches how to set up and optimize social media sites so they improve your website's target audience reach. The top social media sites including Facebook, Twitter, Google+ and YouTube will be covered. The ability to converse with your audience and offer valuable content is essential in this emerging marketing approach. Topics covered include: your websites as "hub"; engagement over shouting; know what you hope to achieve before you begin; and how to deal with negative nellies.

Speaker(s): P. Kaufman

Co-Sponsor(s): Henderson-Vance Chamber of Commerce

Fee: No Cost