Small Budget. Big Impact. Cost-Effective Marketing Strategies That Actually Work
You don’t need a massive marketing budget to grow your business. In this practical, one-hour workshop, you’ll learn how to maximize every marketing dollar by focusing on strategies that generate the greatest return. We’ll cover affordable marketing tactics, free and low-cost tools, common mistakes that waste money, and how to prioritize your efforts for the biggest impact. Whether you’re just starting out or looking to market more efficiently, you’ll leave with practical ideas you can implement immediately.
With more than 20 years of experience in communications, Samantha is Accredited in Public Relations (APR) and the President of Pushing the Envelope. She has worked for large full-service firms and in boutique advertising agencies, serving a wide variety of clients. Recognized in the community and in the marketing communications industry, she’s a member of the Forbes Agency Council, has been honored by both Gulfshore Business & Gulf Coast Business Observer by their separate 40 under 40 awards, was named Public Relations Professional of the Year in 2015 by the Florida Public Relations Association SWFL Chapter, numerous other community awards, and with the PTE team has won nearly 40 industry awards. Samantha believes strongly in giving back and helping others through talents and/or treasure, and has led her team in providing nearly $250,000 in in-kind service and 1,800 hours. She has helped raise more than $1.5 million for non-profits and is proud to have supported more than 02 organizations through service in-kind, discounted rates, fundraising or donations.
Speaker(s): Samantha Scott, APR
Co-Sponsor(s):
Fee: No Cost