Marketing Campaigns and Strategies that Work
Please join us for a discussion of marketing strategies that work based on survey results and research data compiled in a study of our region by a long-time regional marketing firm. The data is based on local research and is thus relevant to organizations in our area. The firm specializes in working with organizations in Northwest North Carolina, Western Virginia and Eastern Tennessee. They have gather current data on what works and what does not when it comes to marketing campaigns. They have complied a list of best practices based on actual survey results of over 1500 marketing campaigns with over 4.5 million touches. They have compiled active data through 2018. The campaigns in the study include small businesses, nonprofit, professional services, arts, schools, banks, and many other segments. The data suggests a marketing strategy can be applied to a broad range of delivery channels; can be executed in-house or with service partners; and can work with nearly any sized budget.
Speaker(s): Chris Diyorio
Co-Sponsor(s): The Greater Mount Airy Chamber of Commerce
Walk-ins are Welcome
Fee: No Cost