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Story-Driven Marketing: Authentic Promotion for Small Businesses on a Budget

Nov
12
2026
Thu, Nov 12 1:00 PM to 2:30 PM
Topic: Marketing and Sales

Seminar - Story-Driven Marketing: Authentic Promotion for Small Businesses on a Budget

Thursday... November 12... 1:00-2:30p.m.
IN PERSON

Description:
People connect with stories long before they connect with advertisements.
In this session, small business owners will learn how to market their business authentically
by using their personal journey, mission, customer impact, and community connection to build trust
and visibility without spending large amounts on advertising.

Participants will explore how to craft a compelling business story, create relatable content for social media and websites, build emotional connection with customers, and develop low-cost marketing strategies that feel genuine rather than overly sales focused.

Whether you are a startup, a local storefront, or a service-based business, this workshop will help you turn your story into one of your most powerful and affordable marketing tools.

Location: Downtown Asheboro
Education and Engagement Center
135 Sunset Avenue
Downtown Asheboro

Please click here for details and directions to the EEC

Speaker(s): Dr. Jonathan Thill

Co-Sponsor(s):

Please look for a SURVEY email following this SEMINAR. Please promptly respond with your EVALUATION. Thank you.


Fee: No Cost

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Phone: 336-328-1750

Location

Randolph Community College Small Business Center
Continuing Education and Industrial Center (CEIC)
Education and Engagement Center | Downtown Asheboro
413 Industrial Park Ave. Asheboro, NC 27205
We are located at the front of the CEIC building in room 202.  Just go to the front entrance and ask for the SBC.