Exploring Markets & Marketing for Farm and Food Businesses

Food and farming businesses have several marketing avenues to consider as they develop their business plans. In this two hour workshop we will explore two market sectors- selling direct to consumers and selling products in the wholesale market. What are the unique skills required for each sector? What are some certifications and labeling options that can help your business access a larger share of the market? Come ready to discuss your personal business plan and to develop your marketing strategy.

Speaker(s): Laura Lauffer, NC A&T State University

Fee: No Cost