Business Concept & Marketing

This is training session #2 associated with the 2017-18 Wells Fargo Business Plan Competition. Anyone is welcome to attend, even if you missed session #1. During this session you will learn how to take your business concept and determine if it is feasible based on our economic environment today. You will learn the definition of marketing, how to identify your true market, the importance of market research and how to apply it to a marketing plan. This session will also include information on business insurance and why it is important for your business. This session will include guest speaker, Michelle Pollina, a marketing consultant and Branden Price, Commercial Insurance Agent.

Speaker(s): Michelle Pollina, Marketing Consultant and Branden Price, Commercial Insurance Agent

Co-Sponsor(s): Wells Fargo Foundation

There will be a lunch break from 12:00 noon - 1:00 p.m.

Fee: No Cost