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ClickedIn: Best Practices for Building a LinkedIn Audience

Aug
5
2025
Tue, Aug 5 12:00 PM to 1:30 PM
Topic: Marketing and Sales

#ClickedIn: Best Practices for Building a LinkedIn Audience

Tuesday, August 5, 12 - 1:30 pm

#####This interactive, high-impact workshop is designed to help professionals transform their LinkedIn presence from passive to powerful. In today's digital-first world, LinkedIn isn't just a networking tool - it's a dynamic platform for personal branding, professional influence, and career growth. Yet, too many users rely on outdated tactics or transactional engagement that fails to resonate.

In this session, experienced facilitators blend customer behavior science with practical LinkedIn strategies, equipping you with the skills and insights needed to stand out in a crowded digital space. Participants will explore the psychology behind digital realtionship-building, learning how to craft emotionally compelling content, establish authentic credibility, and communicate in ways that foster trust and connection.

Key takeaways include:

How to leverage behavioral science to increase engagement and visibility. The emotional triggers that drive clicks, comments, and connections. Techniques to optimize your profile, content, and messaging for relevance and impact. Best practices for managing inbound and outbound connections with intention. Ways to measure success using key LinkedIn metrics and refine your strategy through data.

Join us to uncover the science, strategy, and storytelling that make LinkedIn work for you - not just about you.

SEO: Ranking with relevance, resonance, and results

Speaker(s): Dr. Michael Barbera of Clicksuasion Labs

Co-Sponsor(s): Lenoir Community College & Lenoir County Chamber of Commerce


Fee: No Cost

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