AI: Foundations & Real-World Applications

Session 1: AI: Foundations & Real-World Applications Think AI is just for tech giants? Think again. This session cuts through the hype and breaks down what AI really is—and what it isn’t. You’ll see live demos of tools you can use right now for marketing, customer service, and scheduling, and walk away with a clear understanding of how AI fits into your business. Topics Covered: • Busting myths and misconceptions about AI • The difference between AI, automation, and machine learning • How small businesses are already using AI in marketing, customer support, and operations • Live ChatGPT demo: Creating content, handling inquiries, and more • Are you ready for AI? Assessing your tech comfort and business readiness By the End of This Session, You Will be Able to • Define artificial intelligence and distinguish it from automation and machine learning • Recognize where AI can add value in a small business setting • Identify at least one AI tool relevant to your business • Reflect on your current level of AI readiness The workshops are solution based and require you to complete homework in preparation for the next session. Class size is limited to allow time for questions and for you to actually work on your business.

Speaker(s): Dr. Anita McCoy, Next Step Tech Solutions

Co-Sponsor(s):

Fee: No Cost