Journey To the Marketplace: Lessons Learned & Next Steps
Journey to the Marketplace: Lessons Learned & Next Steps is designed to unravel the mystery behind getting your product on a store shelf. Join us for a relaxed exchange with an entrepreneur that has successfully taken a product to market. The conversation will be led by John Parker (producer of Guy Parker's Bar-B-Q Sauce.) Mr. Parker will help us explore • The dream of expansion • Creating a shelf ready product • Pros and cons of using a co-packer • The art of the sale (aka 20% preparation, 80% tenacity) • The reality of competition • A definition of success Learn how to represent your product in a broader market. At the end of the workshop, you will assess your capacity to compete in a larger market with your current business model. Please Note - THIS IS A HANDS-ON WORKSHOP! Come prepared to review your progress toward creating and/or selling a shelf ready product. The workshops are solution based and require you to complete homework in preparation for the next session. Class size is limited to allow time for questions and for you to actually work on your business.
Speaker(s): John Parker & Ingrid Bullock
Co-Sponsor(s):
Fee: No Cost