Identifying & Generating Leads

Finding and tapping into the right customer pool is a process demanding time & commitment. Keeping a customer's interest long enough for an initial and repeat sale requires a well-timed strategy. Referrals, digital content, SEO, networking, and face to face contact are ALL a part of building a pipeline of leads. Topics • Sales Funnels • Marketing Channels • Balancing revenues and relationships Come and learn proven strategies for identifying & generating sales leads. You’ll also leave with an effective plan for maintaining contact with potential and existing customers. - Tools for tracking potential customers & staying connected with existing ones. - Creating inbound & outbound approaches to maximize sales opportunities - Building habits that lead to long term success. At the end of the workshop, you will assess your lead generating & follow up strategies to identify your potential market share and determine your capacity to 1. consistently generate revenue and 2. successfully compete with your current business model. Please Note - THIS IS A HANDS-ON WORKSHOP! Come prepared to review your current approach and make adjustments based on meeting your sales goal. Homework assignments should be completed to increase the impact of each workshop. The workshops are solution based and require you to complete homework in preparation for the next session. Class size is limited to allow time for questions and for you to actually work on your business.

Speaker(s): Glenn Melvin, Author of Ambition Realized

Co-Sponsor(s):

Fee: No Cost