Research Tools and Processes, Part 3

Facebook Research Power Hour: Master Tools and Strategies to Connect with Your Target Audience on Facebook in 60 Minutes Are you ready to take your Facebook strategy to the next level? Do you want to effectively research and connect with your target audience on this popular platform? Join us for an engaging and strategic workshop focused on Facebook research tools and processes! This workshop takes a strategic and engaging approach to understanding and utilizing research tools and strategies to benefit your business on Facebook. Participants will learn how to effectively gather relevant data and connect with their target audience to drive engagement and growth. In this comprehensive workshop, we will outline the art of proper research on Facebook, gaining insights that will elevate your business intelligence and decision-making capabilities. This session guides small business owners through the process of selecting and using the right Facebook research tools, discovering the importance of accurate data collection, and setting the foundation for data-driven strategies on the platform. In this session, we will also delve into the intricacies of various research methods specific to Facebook, ensuring you can tailor your approach to fit your specific business needs. We will explore the strategic use of different research tools and processes on Facebook, comparing the advantages of qualitative and quantitative research, and learning how to interpret the results effectively. Join us for a dynamic 60 minutes of learning, and elevate your Facebook strategy with advanced research tools and processes! Please Note - THIS IS A HANDS-ON WORKSHOP! Take advantage of dedicated time during the workshop to actively execute each task. Utilize online tools to create a professional website that will serve as the digital store front of your business and help you effectively promote your brand to your target audience. This is your opportunity to turn theory into action and make a lasting impact on your business marketing strategy! This hybrid workshop offers in-person classes at the GTCC SBC office in the Nussbaum Center for Entrepreneurship, with live streaming available via Zoom. Additionally, the workshop will be recorded for on-demand viewing. In-Person Address: The Nussbaum Center For Entrepreneurship: 1451 S Elm-Eugene St, Greensboro, NC 27406 Zoom Link: Register to access virtual login details. This workshop is facilitated by Samantha McKinney of Create A Heart Marketing, LLC.

Speaker(s): Samantha McKinney Create A Heart Marketing, LLC

Co-Sponsor(s):

Fee: No Cost