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Discovering Your Business Idea: A Workshop on Finding the Right Business for You

Feb
4
2026
Wed, Feb 4 4:00 PM to 6:00 PM
Topic: Start-up Assistance

Discovering Your Business Idea

This workshop helps you uncover a business idea that fits who you are, including your strengths, interests, and the opportunities around you. You will learn how to evaluate what you are good at, what interests you, and which types of businesses make sense for you. You will also get an introduction to simple market research so you can identify real opportunities. By the end of the workshop, you will have clarity about which business paths match you best and a plan to keep moving forward.

Workshop Objectives

Identify your skills, interests, and values so you can shape a business idea that fits you

Explore different types of businesses and business models

Learn the basics of market research to evaluate potential ideas

Use decision-making tools to assess the feasibility of your options

Create a personalized action plan to continue researching and refining your business direction

Outcomes

Have a clear understanding of which types of businesses align with your strengths and interests

Understand how to use basic market research to validate your ideas

Be equipped with practical tools for evaluating business opportunities

Leave with your own action plan to continue exploring and shaping your business idea

Now is the time to take the first step toward the business you’ve been thinking about. Join the workshop and start building the direction for your future.

Speaker(s): Becky Sain; Riegel Hall Event Venue Manager

Co-Sponsor(s):


Fee: No Cost

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