Artificial Intelligence for Marketing

Artificial Intelligence for Marketing,” the third class, explores the transformative power of AI in digital marketing. It focuses on personalizing campaigns, predicting customer behavior, creating marketing content, and streamlining marketing workflows with AI tools, including an introduction to the proper use of Text to Image and Text to Video in your marketing. The class culminates in a hands-on workshop where participants simulate AI-assisted marketing planning. This session empowers small business owners to leverage AI for targeted advertising and promotions, enabling them to compete effectively in the digital marketplace and attract and retain a loyal customer base.