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Marketing 101: The Fundamentals (SBU, on-line)

On Demand
Until Dec 31
Topic: Marketing and Sales

This course describes the fundamentals of the most important aspect of any business: marketing. Learn the concepts taught in college-level courses in just a few hours including the "5Ps"--Product, Promotion, Price, Place, and Positioning. At the end of this course, you will be able to create a comprehensive marketing plan for business that encompasses a creative plan, a positioning plan, and a media marketing calendar--the essentials of any good marketing strategy.

Speaker(s): Small Biz U, On-Line Training

Co-Sponsor(s): Small Biz U


Fee: No Cost

Phone: 828-327-7000, ext. 4117

Location

On-Line Training
2664 Highway 70 SE Hickory, NC 28602
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