Using Big Data to Grow Small Business

Understanding your target audience and customers preferences are the keys to making product improvements and increasing profits. Big data plays a very important role by helping small businesses anticipate their needs and achieve various goals. By examining large sets of data -- or big data – small business owners can uncover information including hidden patterns, market trends, and customer preferences, which can help you make informed business decisions. Learn how to access this data and how to use it to your advantage. Speaker Jeffries Epps, is the CEO/Founder of the STEMERALD City Learning Center. Mr. Epps has worked in public education for 26 years, serving in various Information Technology leadership roles. As an IT leader, he has participated on several leadership committees and Advisory Boards throughout the country. Mr. Epps received the White House Champions of Change Award for Tech Inclusion in 2013 for his work as the founder of Globally Ready Engineering and Technology (G.R.E.AT.) Mr. Epps’ unique approach focuses on teaching technology as a set of workplace skills that can be used to bring value to any organization.

Speaker(s): Jeff Epps

Co-Sponsor(s): Richmond County Chamber of Commerce and Arby's

Fee: No Cost