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Events/Workshops

  FREE SEMINARS - From Across the State to Just Down the Road

  
  
    

On Demand

On Demand, available until May 31
Topic: Not Set
Understand the basics of starting a business in this seminar that takes you from idea to opportunity. Learn key strategies for start-up, financing and marketing as well as important information about legal issues, licensing, zoning, operations and more. Realize the importance of a self-assessment and how to evaluate the feasibility of your business idea. Discover the resources available to help you start and successfully operate your business.
Speaker: Daniel Farmer with Jim Myers as guest
On Demand, available until July 31
Topic: Not Set
Understand the basics of starting a business in this seminar that takes you from idea to opportunity. Learn key strategies for start-up, financing and marketing as well as important information about legal issues, licensing, zoning, operations and more. Realize the importance of a self-assessment and how to evaluate the feasibility of your business idea. Discover the resources available to help you start and successfully operate your business.
Speaker: Daniel Farmer with Jim Myers as guest
On Demand, available until May 31
Topic: Not Set
If your business has plateaued, and you and your team are operating at maximum capacity, come learn how to break that cycle and structure your business for growth! In this powerful 2-hour seminar, you’ll learn time-tested principles of how to grow your buisness, including... The 6 steps to building a business that gets extraordinary results Ideal time management, and where you fall on the time target How to turn your marketing into an investment, not an expense How to get leverage in your business, to achieve more with less Steps to financial mastery, understanding the numbers that drive your business, and how you can directly impact the key profit-drivers Who should attend this seminar: Business owners or executives who are ready for the next level of growth. You've already achieved a level of success, but your business still relies on your direct involvement in order to grow, or even maintain your current level of success.
Speaker: Dave Springett
On Demand, available until April 30
Topic: Not Set
This self-paced training exercise provides an introduction to finding and attracting investors. Topics include determining the need for outside financing, defining what an investor is and where to find them, explaining the investment process and understanding investor expectations.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until April 30
Topic: Not Set
This course is designed to provide a basic overview of loan packaging. It is a practical program with real-world examples and helpful tips. The course is directed to small business owners who are interested in borrowing money to start, grow or expand their businesses.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 01
Topic: Not Set
This course explains the importance of business planning, defines and describes the components of a business plan, and provides access to sample plans and resources that can help you develop a very good business plan.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until April 30
Topic: Not Set
This course is designed to provide an overview of accounting.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until April 30
Topic: Not Set
Welcome to the SBA’s online training course: An introduction to crowdfunding for entrepreneurs. SBA’s Office of Entrepreneurship Education provides this self-paced training exercise as an overview of crowdfunding (also commonly referred to as ‘crowd financing’ or ‘crowd sourced capital’). You will find the course easy to follow and the subject matter indexed for quick reference and easy access. It will take about 30 minutes to complete the course. As audio is used throughout the training, please adjust your speakers accordingly. A transcript and keyboard shortcuts are available to further assist with user accessibility. The highlighted next steps at the conclusion of the program will help you apply what you have learned and engage you in the process of crowdfunding. When you complete the course, you will have the option of receiving a completion confirmation from the SBA.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 31
Topic: Not Set
This self-paced training exercise presents an overview of franchising, as well as how to determine if franchising is right for you, and how to choose the right one. Topics include defining franchising, pros and cons of owning a franchise, and how to determine if franchising is right for you.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 31
Topic: Not Set
Learn about pricing and the impact that it has on the success of your business. From determining your price to implementing your pricing strategy this course will give you the resources to sound pricing strategies.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 31
Topic: Not Set
Este curso les presenta a los jóvenes empresarios a los fundamentos de la creación y financiación de un negocio exitoso. Usted aprenderá a evaluar sus ideas, elegir las mejores opciones de financiamiento y registrar legalmente su negocio. El curso le dirigirá a los recursos que necesita en su viaje empresarial.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 31
Topic: Not Set
This self-paced training exercise is an introduction to customer service and how it impacts your business Topics include: Defining what good customer service is, implementing good customer service, and how to improve customer service
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 31
Topic: Not Set
This course is designed to provide a basic overview of marketing. It is a practical program with real-world examples and helpful tips. The course is directed to small business owners who are interested in reaching a broader customer base.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 31
Topic: Not Set
What is intellectual property and how do you protect your ideas? This course gives an overview of intellectual properties and explains how to protect them. Learn why you should protect your intellectual property. Explore the differences between patents, trademarks and copyrights and discover the process for filing for a patent or trademark and registering for a copyright.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 31
Topic: Not Set
This course explains pricing models your business might adopt. Learn how to set prices, calculate costs, assess competitors and much more.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until June 30
Topic: Not Set
You have a great product or service. Now you have to sell it. This course will give you an overview of sales plans and other tools to get your product or service into your customer/consumer’s hands.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until June 30
Topic: Not Set
This self-paced training exercise will give you an overview of savings plans and strategies for your small business. Learn about the contingency and long-term savings, tax breaks, retirement savings and much more.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until June 30
Topic: Not Set
This self-paced training exercise will give you an overview of how to sell or close a business. Topics covered include defining a business exit strategy, transferring ownership of a business, steps to closing a business, and preparing a sales agreement.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until June 30
Topic: Not Set
The talent and expertise of your employees is one of your businesses’ greatest assets. This course reveals recruiting and retaining strategies to help you locate, recruit, and retain talented employees. Established business owners know that great employees add value to your business. Whether you are hiring recent graduates or seasoned professionals, having great employees can be a game changer for your business.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until June 30
Topic: Not Set
This training module describes what size standards are, how they are established, why they are important, how they are used, where to find them and how to determine if a specific business concern is considered a small business. It also describes what is meant by affiliation and how such affiliations can impact the size of a business. See the Government Contracting Classroom for more training options.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until April 30
Topic: Not Set
As part of the Basic Guide to Exporting series covering the essentials of exporting for new to export firms, this webinar covers considerations when selecting a freight forwarder, product and shipment considerations impacting the delivery time, cost and delivery methods, and documentation and other details relevant to actually shipping your product.
Speaker: Daniel Farmer with export.gov as primary speaker
On Demand, available until April 30
Topic: Not Set
This webinar features Senior International Trade Specialist Dr. Doug Barry as he shows how to best develop an export plan for your company. A good plan can generate and sustain new business, and this webinar presents a framework for writing your export plan as well as including resources to help complete each section of it. A good export plan can also allow you to be proactive in seeking international buyers rather than passive.
Speaker: Daniel Farmer with export.gov as primary speaker
On Demand, available until April 30
Topic: Not Set
In this webinar, you will hear from Richard Zheng, partner at King & Wood Mallesons in Shanghai, and a registered patent agent in both the U.S. and China, explains the basics for patent registration in China, including invention patents and utility models.
Speaker: Daniel Farmer with export.gov as primary speaker
On Demand, available until May 31
Topic: Not Set
This course explains the importance of business planning, defines and describes the components of a business plan, and provides access to sample plans and resources that can help you develop a very good business plan.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 31
Topic: Not Set
This self-paced training exercise provides an introduction to finding and attracting investors. Topics include determining the need for outside financing, defining what an investor is and where to find them, explaining the investment process and understanding investor expectations.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 31
Topic: Not Set
This course is designed to provide a basic overview of loan packaging. It is a practical program with real-world examples and helpful tips. The course is directed to small business owners who are interested in borrowing money to start, grow or expand their businesses.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 31
Topic: Not Set
This course is designed to provide an overview of accounting.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 31
Topic: Not Set
Welcome to the SBA’s online training course: An introduction to crowdfunding for entrepreneurs. SBA’s Office of Entrepreneurship Education provides this self-paced training exercise as an overview of crowdfunding (also commonly referred to as ‘crowd financing’ or ‘crowd sourced capital’). You will find the course easy to follow and the subject matter indexed for quick reference and easy access. It will take about 30 minutes to complete the course. As audio is used throughout the training, please adjust your speakers accordingly. A transcript and keyboard shortcuts are available to further assist with user accessibility. The highlighted next steps at the conclusion of the program will help you apply what you have learned and engage you in the process of crowdfunding. When you complete the course, you will have the option of receiving a completion confirmation from the SBA.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 31
Topic: Not Set
This course will cover some basic technology tools to help you run your business more efficiently. Topics include: Benefiting from Current Desktop Technology, Using Technology to Save you Time, and Upgrading Your Accounting Practices. Users should complete all three courses to receive an SBA certificate of completion.
Speaker: Daniel Farmer with SBA as our guest speaker
On Demand, available until May 31
Topic: Not Set
The following video seminar provides helpful information about Tax Concerns for Hiring People Who Live in the U.S. But Are Not U.S. Citizens .
Speaker: Daniel Farmer with IRS as our guest speaker
On Demand, available until June 30
Topic: HP LIFE
HP Learning Initiative for Entrepreneurs (HP LIFE) is a global program that offers aspiring entrepreneurs and small business-owners valuable business skills. HP LIFE offers participants a path to realizing their business dreams. The NC Small Business Center Network, in partnership with the National Association for Community College Entrepreneurship (NACCE), is pleased to offer this innovative program to NC entrepreneurs and small business owners free of charge! This program is self-paced, making it possible for more aspiring entrepreneurs to participate. All you have to do is register to start.
Speaker: Various
Location: Online

May

Thursday, May 05, 2016 6:00 PM to 9:00 PM
Topic: Financing
Room 223. Registration required. An excellent credit score is now considered to be 740 points or higher. Should you have one credit card or four? Should you pay off your balances every month or carry a balance? Should you carry a credit card even though you have not used it in years? The answers to these questions may surprise you when it comes to increasing your credit score. Now more than ever, having good credit is important in being able to obtain a loan for your business or to obtain a personal loan. Your credit score is also important in determining the interest rate of your loans, your insurance premiums and deposits required for phone and utility services. As of October 1, 2005, every adult in North Carolina has been able to receive a free credit report from each of the three credit reporting bureaus. Do you understand these reports and how to read them? In this three-hour seminar we will discuss the history of credit scoring, how to read a credit report and what factors are used in calculating your FICO or Beacon score. You will learn the legal tricks credit bureaus do not reveal on how to raise your score simply by the way you use your credit cards, treat inquiries, make your payments and carry balances. This seminar will also include information about the importance of maintaining good credit and the positive financial consequences it produces. Using several proven methods, your credit score could increase by 50-100 points or more within 60 days. Make plans to attend now!
Speaker: Bob Moore
Tuesday, May 10, 2016 1:00 PM to 3:00 PM
Topic: Not Set
Room 106. Registration Required. Marketing for the 21st Century small business is more dynamic and challenging than ever. Discover how to most effectively and efficiently use the many marketing tools available. Gain insights to understand and reach your customer, analyze your industry and business environment and differentiate between branding, advertising, and grassroots marketing techniques. Explore the components of an effective marketing plan in this comprehensive seminar.
Speaker: Daniel Farmer
Wednesday, May 18, 2016 11:30 AM to 1:30 PM
Topic: Marketing and Sales
Registration required. Now that Facebook is showing less and less of business pages it is time to learn the real power of Facebook ads as it has over 1.49 billion monthly users. With less than 3% of your customers seeing your post on Facebook today, it is more useful to view Facebook as a powerful paid advertising platform than a free social media site. With Facebook ads, you can display your best content in front of key customers that have clearly self-identified themselves as good customers by their interest on Facebook. You can get started with Facebook ads with as little as a few dollars per ad. Facebook now lets you dial in your ads so you can: Display an ad in front of people who are interested in your field, topic or product Control where people see your ads: on their mobile phone, their main feed, or the right site of their personal page Reconnect to people that came to your website first and stay top of mind with ads Upload your email list of customers and directly advertise to them on Facebook Find customers similar to those of your competition and display ads to them as well We will include how to create low-cost tests to find out which ad is more important and how to analyze the Facebook insights. The course will provide information on creating and optimizing advertising on Facebook. A business’s proper use of advertising on Facebook will allow for increased traffic to a business website, increased sales, and increased awareness of the brand. You will boost results by utilizing the data from Facebook Insights to target your Facebook advertising.
Speaker: Martin Brossman
Fee: $ 10.00
Friday, May 20, 2016 1:00 PM to 3:00 PM
Topic: Not Set
Room 307. Registration Required. Understand the basics of starting a business in this seminar that takes you from idea to opportunity. Learn key strategies for start-up, financing and marketing as well as important information about legal issues, licensing, zoning, operations and more. Realize the importance of a self-assessment and how to evaluate the feasibility of your business idea. Discover the resources available to help you start and successfully operate your business.
Speaker: Daniel Farmer
Tuesday, May 24, 2016 1:00 PM to 3:00 PM
Topic: Not Set
Room 106. Registration Required. Marketing for the 21st Century small business is more dynamic and challenging than ever. Discover how to most effectively and efficiently use the many marketing tools available. Gain insights to understand and reach your customer, analyze your industry and business environment and differentiate between branding, advertising, and grassroots marketing techniques. Explore the components of an effective marketing plan in this comprehensive seminar.
Speaker: Daniel Farmer