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Events/Workshops

  FREE SEMINARS - From Across the State to Just Down the Road

 
  
    
On Demand, available until December 31
This online course summarizes IRS resources for small business owners using the following media: (1) On the web at IRS.gov, (2) Tax Publications, (3) Videos and (4) Social Media. It also provides specific resource information for the Recordkeeping and Understanding Gross Business Receipts issues. This is a self-paced course that is delivered via an electronic file that describes and links to various IRS resources.
On Demand, available until December 31
Este curso se basa en el arte de crear un plan para su negocio. El plan de negocio es un documento esencial utilizado para recaudar fondos. También comunica su misión y visión estratégica al equipo administrativo, proveedores, consumidores, y acreedores. Los 10 temas de este curso le enseña detalles y tácticas en la creación de un plan comprensivo mientras que le ayuda a evadir errores críticos de planificación que plagan la mayoría de planes de negocio. Como valor agregado, este curso incluye Activeplans, un software que le permite crear la parte narrativa y proyecciones financieras de su plan mediante la utilización de un enfoque simple que detalla paso a paso el proceso. Este software por si solo tiene un valor de $40.00. Los temas que se tratan en este curso son: Que es un plan de negocio? Diez preguntas que debe responder Determinando sus posibles lectores Elaborando su misión y visión Definiendo metas y objetivos La estructura de su plan de negocio Aspectos de la industria y sus consideraciones Fuentes de información e investigación Consolidando su plan de negocio Los errores más comunes al elaborar el plan de negocio Course Objectives Ayudarle a entender lo que es exactamente un plan de negocios. Ayudarle a decidir si necesita un plan de negocio formal y escrito, además como crearlo para persuadir a diferentes audiencias. Darle a entender las preguntas que un plan de negocio debe responder. Ilustrarlo en cuanto al contenido y estructura de un plan correctamente desarrollado. Ayudarlo a evitar los errores comunes que se encuentran en la mayoría de planes de negocio. El curso dura aproximadamente de 2 a 2.5 horas y provee más de 135 diapositivas animadas y narradas completamente.
On Demand, available until December 31
Small businesses are becoming a larger target for criminals looking to access sensitive data, because attackers are aware that small businesses have limited resources dedicated to information system security. The protection of sensitive data such as business invoices, payroll records, client and employee data and other proprietary information is essential to the success of a small business. Business owners need to know how to identify information security vulnerabilities that can put their companies at risk. In an effort to combat cyber-attacks against small businesses, The Small Business Administration (SBA) is helping to provide the protective tools and techniques needed to maintain and guard business information and systems. It has developed an online course called Cybersecurity for Small Businesses to help educate businesses on securing online information and evaluating the needed security tools and techniques. The online course teaches how to identify the types of customer information that should be secured, how to guard against intentional attacks or even unintentional damage, and offers practical steps to take to protect a business' operations. Do not assume that your business is not at risk. Many small business owners run a large part of their business over the Internet, without any security features. As a business owner, The SBA advises small business owners to understand that, while there are advantages to taking a business online, certain risks come with it.
Speaker: SBA SBA
On Demand, available until December 31
Series of Videos describing Small Business Tax Provisions as related to the Affordable Care Act. IRS Video Simplified How it may affect your Business
On Demand, available until August 31
If your business has plateaued, and you and your team are operating at maximum capacity, come learn how to break that cycle and structure your business for growth! In this powerful 2-hour seminar, you’ll learn time-tested principles of how to grow your buisness, including... The 6 steps to building a business that gets extraordinary results Ideal time management, and where you fall on the time target How to turn your marketing into an investment, not an expense How to get leverage in your business, to achieve more with less Steps to financial mastery, understanding the numbers that drive your business, and how you can directly impact the key profit-drivers Who should attend this seminar: Business owners or executives who are ready for the next level of growth. You've already achieved a level of success, but your business still relies on your direct involvement in order to grow, or even maintain your current level of success.
Speaker: Dave Springett
Thursday, July 30, 2015 9:00 AM to 12:00 PM
In this seminar participants will learn how to use their online knowledge to grow their business and take it to the next level. We will discuss tips and tactics to use social media wisely and productively.
Speaker: Matt Rudisill
Thursday, July 30, 2015 12:00 PM to 3:00 PM
This seminar introduces you to the world of doing business on Ebay. You will learn basic techniques for beginner businesses to operate and succeed.
Speaker: Nick Hawkes
Thursday, July 30, 2015 6:00 PM to 8:00 PM
Registration Required. Home-Based Businesses What do Apple Computer, Hershey's, Mary Kay Cosmetics, and the Ford Motor Company have in common? These well-known corporations all started out as home-based businesses. In fact, more than half of all U.S. businesses are based out of an owner's home. Starting a home-based business has many rewards as well as challenges. This guide provides resources that will help you learn more about working out of your house, starting a home-based business and managing your business within the law.
Speaker: Steve Carver
Thursday, July 30, 2015 6:00 PM to 9:00 PM
On Demand, available until August 01
Starting a business is exciting—but also demanding. This "how to start a business guide" addresses some of the most common start up steps to ensure that your company is ready for success.
Speaker: Daniel Farmer with Jim Myers as guest
Monday, August 03, 2015 1:00 PM to 4:00 PM
Registration Required. While current business owners may think they no longer need a business plan, a business plan can be of immense benefit if used properly throughout the life of a business. Not only should you have a business plan when you apply for a loan, you should have a business plan to set future goals and to plan for contingencies. The saying, “Those who fail to plan plan to fail,” is perhaps never more true than those who run a business. Take this seminar if you want to learn more about business plans.
Speaker: Jim Myers
Monday, August 03, 2015 6:00 PM to 9:00 PM
Do you know your products or services? Do numbers scare you? What about accounting terms such as cash versus accrual; debits and credits; depreciation, assets and liabilities; owner’s equity; or liquidity? In this course, get hands-on experience preparing a financial statement, including cash flow, income statements, and balance sheet.
Speaker: Jenny Barnhill
Tuesday, August 04, 2015 7:30 AM to 9:00 AM
Grounds for Business Roundtable Join us for Free Coffee, food, and an open Roundtable Discussion. Meeting the FIRST TUESDAY of each month this coalition desires to foster economic growth by uniting local small business owners and entrepreneurs. This month's keynote speaker is Mr. Daniel Harkey with Carolinas Healthcare System. He will be discussing sugar in relation to popular foods and beverages that are routinely consumed daily by many Americans. He is going to present a simple demonstration providing visual evidence of just how easy it is to take in far more sugar in a single day than we should have in a week or more. We will discuss the negative effects these products can have on our individual health, as well as, our national health care system. Why is this important to business owners? Be sure to attend and see!
Speaker: Mr. Daniel Harkey with Carolinas Healthcare System
Tuesday, August 04, 2015 10:00 AM to 12:00 PM
Registration Required. Guerrilla marketing is an advertisement strategy concept designed for small businesses to promote their products or services in an unconventional way with little budget to spend. This involves high energy and imagination focusing on grasping the attention of the public in more personal and memorable level. Learn how to use this strategy to increase your business!!
Speaker: Greta Lint
Tuesday, August 04, 2015 11:30 AM to 1:00 PM
This business planning seminar will cover a number of specifics that must be considered in your journey to starting a business. Come and learn how to assess your business ownership skills; how to assess the feasibility of your business idea; the parts of a business plan; the different types of business formations; the licenses that are required; and the financing options that are available. The goal of this seminar is to give those who attend the information that they need to make better decisions which should also give their business ideas a better chance of success.
Speaker: SBC and SBTDC
Tuesday, August 04, 2015 1:00 PM to 3:00 PM
The North Carolina Rural Economic Development Center will offer a free seminar Tuesday, August 4th. The seminar is designed to help small business owners and prospective entrepreneurs understand how to access credit and capital for their businesses. It will review the six basic principles many lenders use to make credit decisions and provide an overview of the resources available in North Carolina for small businesses. Finally, the seminar will cover the Rural Center's Microenterprise Loan Program and provide details about its lending criteria and application process.
Tuesday, August 04, 2015 6:00 PM to 9:00 PM
This course will help to educate business owners on web-based resources and tools that can help streamline day-to-day operations for their business and alleviate stress from the digital world. The goal is to help raise the level of comfort and understanding when it comes to the internet as it continues to embed itself into more and more areas of one's business. Topics covered include website tracking using Google Analytics, search engine optimization, blogging platforms, WordPress, social media basics, and many web-based applications that are free to use online (Evernote, Dropbox, AnyMeeting, Mint, etc.).
Speaker: Boomer Sassmann, Big Boom Design
Tuesday, August 04, 2015 6:00 PM to 8:00 PM
Attend and understand where your cash is coming from and where your cash is going in your small business.
Tuesday, August 04, 2015 6:00 PM to 8:00 PM
Registration Required. Whether you are a store owner wanting to use a booth, a restaurant owner hoping to gain a larger customer base, a cooking enthusiast who enjoys the outdoors and serving your favorite recipes, a craft person looking to share you works for a profit, or anyone wanting more from their festival experience, you can earn money as a vendor at fairs and festivals. Though the specific requirements may vary according the event, the scale of effort,, individual state laws, local laws, etc, following a few basic guidelines can get you well on your way to becoming a successful vendor at festivals and events. Come and learn from Greta some of the best things you can do to get the most out of your next festival effort. This seminar will use the Bush Hill Event, in Archdale NC, as an example and is intended to be useful for most events in our state.
Speaker: Greta Lint
Tuesday, August 04, 2015 6:30 PM to 8:30 PM
Learn how to get the money you need! This course will assist you in understanding the basic financial information necessary for starting a business or expanding one. This seminar is perfect to follow up with other SBC workshops. You may also receive free counseling to follow up as well. Call to Pre-register: 910-879-5572
Wednesday, August 05, 2015 9:00 AM to 12:00 PM
Registration Required. A results-driven Pinterest for business training. Learn how to use Pinterest, the newest social media service, to drive traffic to your business website, establish credibility, convey expertise and a sense of who you are as a business person, and develop a relationship with clients and partners. Pinterest marketing is most obviously useful for anyone who uses pictures of their work as a sales tool. However, people in many other fields are learning how they can use Pinterest to send traffic to their business as well. Learn how small businesses are successfully using Pinterest!
Speaker: Martin Brossman
Wednesday, August 05, 2015 1:00 PM to 2:00 PM
Do you have questions about how to use your computer, phone, or tablet? How about servers and the cloud as well? Visit our technology clinic to have your questions answered. You may also gain some tips which will result in the growth of your small business. Expected outcome: Answers to technology questions
Speaker: Tim Dixon
Thursday, August 06, 2015 11:45 AM to 1:30 PM
In October 2015 a substantial change will occur in the credit/debit card industry. This seminar will cover EMV (EuroPay, MasterCard and Visa) a new technical standard designed to ensure that microchip embedded payment cards are compatible with the terminals of merchants who accept them. Experts from the merchant services industry will provide an overview of EMV, its global reach, advantages, readiness deadlines and equipment issues. The seminar is critical for any merchant accepting or planning to accept credit/debit cards.
Speaker: Matthew Lowe
Thursday, August 06, 2015 12:00 PM to 1:30 PM
Join our conversation about best practices to develop and maintain successful businesses. During this monthly series, past discussions include Professionalism, Productivity, Customer Loyalty, LinkedIn, Marketing Collateral, Business Pitches, Ways to Grow Our Businesses, Networking, Customer Engagement, and Business Research. Discussion topics will be based largely upon experiences and interests of the roundtable participants. The purpose of the Small Business Center is “Increasing Business Success” and we will explore ways to do this during each roundtable.
Speaker: Allan Younger
Thursday, August 06, 2015 1:00 PM to 3:00 PM
Entrepreneurial Certificate Program (8 Seminar Series) Register by clicking on link below. For more info: 252-745-7348. Understand the basics of starting a business in this seminar that takes you from idea to opportunity. Learn key strategies for start-up, financing and marketing as well as important information about legal issues, licensing, zoning, operations and more. Realize the importance of a self-assessment and how to evaluate the feasibility of your business idea. Discover the resources available to help you start and successfully operate your business.
Speaker: Donald Clark, Guest Presenter
Thursday, August 06, 2015 3:00 PM to 5:00 PM
Entrepreneurial Certificate Program (8 Seminar Series) Register by clicking on link below. For more info: 252-745-7348. A business plan can be the most important tool a small business owner has. Learn how to turn your ideas into a solid plan for financing and long-term success. This seminar teaches you the important components of a business plan and helps you lay the foundation for a winning plan. Find out how marketing, operations, and finance are interrelated. Discover how a business plan is used by potential lenders, the dos and don’ts of writing a plan and steps for making the process easy. This seminar is designed for new and established business owners.
Speaker: Donald Clark, Guest Presenter
Thursday, August 06, 2015 6:00 PM to 8:00 PM
Entrepreneurial Certificate Program (8 Seminar Series) Register by clicking on link below. For more info: 252-745-7348. Your business image means money in the bank for your business. In this seminar: find out how proper branding helps you get recognized. Discover ways to target your market. Use the 5 P's of marketing to focus your energy on what's important. Discover ways to make your advertising get noticed. Learn how to develop a power phrase that works for your business.
Speaker: Donald Clark, Guest Presenter
Thursday, August 06, 2015 6:00 PM to 8:00 PM
Registration Required. Today’s Business Owner faces overwhelming changes in Labor cost. Expensive mandatory benefits and endless wage increases cause many to scale down their Labor force. But fewer employees produce less profit, and result in business shrinkage rather than growth. What is an Owner to do when the cost of Labor rises sharply while the market remains stagnant? Tim Dannelly, seasoned Owner and author of Living The American Dream, believes this is a time of great opportunity for the truly great Entrepreneurs of America. Most great companies reach their zenith when crisis forces innovative thinkers to explore a new path to the goal. Join Tim and explore affordable ways to bring the necessary talent to your Business, regardless of economic times. You’ll learn how to: ? Make Success Achievable for Each Team Member ? Plan 100 cents Return on Every Labor Dollar ? Build a Team That Fits the Economics of Your Business Whether you employ 1 employee or 100, you need to attend this Seminar!
Speaker: Tim Dannelly
Thursday, August 06, 2015 6:00 PM to 9:00 PM
Registration Required. This seminar will help new or current business owners: Identify the federal tax reporting requirements of a small business and its owner, and to establish a plan to account and pay for federal taxes. Identify the general state/local tax reporting requirements of a small business, and establish a plan to account and pay for state/local taxes. Identify methods for researching the local, municipal, and county reporting/licensing requirements for a small business.
Speaker: Jo Ann Harris
Thursday, August 06, 2015 6:00 PM to 9:00 PM
Seminar attendees will learn how Google products can easily be used to address their basic startup needs including a website, phone system, email, texting, CMS (customer management system), document storage, team management, online reputation management, video marketing and video chat – for approximately $10.
Speaker: Todd Lyden
Thursday, August 06, 2015 6:00 PM to 9:00 PM
Etsy is a rapidly growing online marketplace for selling handmade goods, vintage items and craft supplies. With more than 30 million members, there’s no better place to launch your own creative small business. In fact, sellers took home over 860 million in sales in 2012 alone. Learn how to register and start selling on Etsy. Share the story of your craft in your profile, item photos, and shop banner. You will be guided through planning the basics of your small business strategy and given an in-depth look at Etsy’s tools to help you succeed online.
Speaker: Nick Hawks, eBay Certified Specialist
Thursday, August 06, 2015 6:00 PM to 9:00 PM
LOCATION: WAYNE WEST ROOM 102 - This workshop will give you an excellent overview of the hottest social networks from Facebook to Google Plus! Learn which social networks best fit your business or industry, compelling statistics you can't ignore, along with how you can use each social network for your business. This workshop is a must-have if you're interested in getting started with social media marketing and content creation.
Speaker: Trish Forant
Thursday, August 06, 2015 6:00 PM to 9:00 PM
Thursday, August 06, 2015 6:30 PM to 8:30 PM
We will explain the filing requirements as it relates to various business organizations, including Sole Proprietors; Partnerships and Corporations. We will also discuss various business expenses that may be deducted in the course of business.
Speaker: Internal Revenue Service
Monday, August 10, 2015 2:00 PM to 3:30 PM
Are you an entrepreneur? Or a new or established business? Not sure who provides the assistance your business needs? Find the right business resources quickly! Expected outcome: Increased use of resources that increase business success
Speaker: Jill Atherton & Allan Younger
Monday, August 10, 2015 6:00 PM to 8:00 PM
Theory is great, but hands-on work actually gets a business started. At this 3 hour workshop, you will spend quality time with a marketing consultant and a market research expert to begin a draft of your customized marketing plan. Under the direction of the facilitators, you will hone your core marketing messages, explore marketplace viability for your business, uncover competitors, describe your target market and develop marketing strategies. After this class, you will be well on your way to completing a dynamic marketing plan for your company.
Speaker: Chisa Pennix-Brown, Lady Bizness
Tuesday, August 11, 2015 7:30 AM to 9:30 AM
Registration is suggested but not required. Please click on link below to register. Thank you.
Speaker: Sandy Johnson-Clark, SBC Director
Tuesday, August 11, 2015 9:00 AM to 12:00 PM
In this seminar participants will learn about Facebook, Twitter, and LinkedIn and how to begin engaging those platforms. You will learn why each is important to you and your business.
Speaker: Matt Rudisill
Tuesday, August 11, 2015 11:45 AM to 1:45 PM
Registration Required. Learn how to use time to your advantage. Budget your time and achieve focus with a default calendar. Learn how to run your schedule instead of your schedule running you.
Speaker: Dave Springett
Tuesday, August 11, 2015 1:00 PM to 4:00 PM
THE FEDERAL GOVERNMENT IS BUYING!! In 2013, SBA 8a and HUBZone programs developed over $435M in federal government contracting revenues in North Carolina! SBA is one of the largest prime contractors for the federal government. This seminar will provide information and steps necessary to enroll in SBA 8a and HUBZone programs for minorities, women, disabled veterans, and economically disadvantaged (net worth LESS than $250k), or in low-income geographic areas(HUBZone). You should be in business 2+ years with a track record and financially able to provide contracting services to the US GOV. Also, learn about contracting opportunities with the General Services Administration (GSA) and Defense Logistics Agency (DLA).
Tuesday, August 11, 2015 2:00 PM to 3:00 PM
“This short seminar will help you discover the many ways to connect your business to the resources available at Western Piedmont Community College. Take the first step in forging a partnership that will assist both new and established businesses in taking advantage of these services from Mentoring to Customized Curriculum Development. Let The Small Business Center, Human Resource Development, and Customized Training departments help make your business a success.”
Speaker: Eddie McGimsey - Faith Schmitt
Tuesday, August 11, 2015 5:30 PM to 6:30 PM
The winds of change are blowing! On October 1st major changes in EMV (Europay, MasterCard, and Visa) processing will take effect in the United States. Be sure your business is ready. PCI Compliance (Payment Card Industry Data Security Standard) and Security Breaches will also be discussed. •EMV – Say goodbye to the stripe and hello to the chip. EMV (Europay, MasterCard, and Visa) is the global standard for payment processing technology and in October 2015, EMV is due to take effect in the United States. EMV uses an integrated chip embedded in the card to hold all the cardholder information previously stored on the magnetic stripe and more. It contains advanced security technology that can help reduce data fraud. •PCI Compliance- Payment Card Industry Data Security Standard – a set of parameters established by the card industry that is designed to ensure that a secure working environment exists for all merchants that process, store, or transmit credit, debit and pre-paid card information. All merchants that accept payment cards must follow these requirements to be considered compliant. •Security Breaches – Most Merchants take careful steps to protect their customer data, however, high tech criminal practices, employee theft and even simple human error are part of today’s business equation. Unfortunately, business size doesn’t translate to safety. Industry statistics indicate that up to 85% of security breaches take place in smaller businesses.
Speaker: TransFirst - First in Secure Electronic Payments
Tuesday, August 11, 2015 6:00 PM to 8:00 PM
Registration is suggested but not required. Please click on link below to register. Thank you.
Speaker: Sandy Johnson-Clark, SBC Director
Tuesday, August 11, 2015 6:00 PM to 9:00 PM
Participants will begin using QuickBooks accounting software as soon as they arrive. By the end of the session, they will have a business checking account and budget ready to use. See how you, the business owner or prospective business owner, can minimize your daily accounting tasks and maximize financial control of your business.
Tuesday, August 11, 2015 6:30 PM to 8:30 PM
Understand the basics of starting a business in this seminar that takes you from idea to opportunity. Learn key strategies for start-up, financing and marketing as well as important information about legal issues, licensing, zoning, operations and more. Realize the importance of a self-assessment and how to evaluate the feasibility of your business idea. Discover the resources available to help you start and successfully operate your business.
Speaker: C. Renae Simon
Tuesday, August 11, 2015 6:30 PM to 8:30 PM
We will explain the filing requirements as it relates to various business organizations, including Sole Proprietors; Partnerships and Corporations. We will also discuss various business expenses that may be deducted in the course of business.
Speaker: Internal Revenue Service
Wednesday, August 12, 2015 9:00 AM to 11:00 AM
Google Plus not only adds a dynamic social layer to the Google search experience, it also builds authority on the Web that can give a small business an important marketing advantage. This seminar will outline the best use of Google+ and help you apply the concept of social validation - since Google understands that we now value what others have to say about a product or service more than we value the marketing material in making buying decisions.
Speaker: Martin Brossoman
Wednesday, August 12, 2015 1:00 PM to 2:00 PM
Do you have questions about how to use your computer, phone, or tablet? How about servers and the cloud as well? Visit our technology clinic to have your questions answered. You may also gain some tips which will result in the growth of your small business. Expected outcome: Answers to technology questions
Speaker: Tim Dixon
Wednesday, August 12, 2015 4:00 PM to 5:00 PM
The purpose of the Small Business Center is “Increasing Business Success” and this seminar discusses one of the keys. One of the primary services that we offer is business counseling. Whether you are an existing or prospective business owner, we can help you to succeed by arranging meetings with our business startup and management team.
Speaker: Allan Younger
Wednesday, August 12, 2015 6:00 PM to 9:00 PM
Blogging is a powerful way to showcase your expertise and value as a Small Business. Attendees of this workshop will actually begin to build their first business blog and learn the basics steps needed to take their blog to a level that will help to grow their business.
Speaker: Teddy Burriss, Burriss Consulting, Inc.
Wednesday, August 12, 2015 6:00 PM to 8:00 PM
Registration Required. Whether you are starting a new business or expanding a successful existing business, it is essential to know the financial sources that are available to you. Evaluate sources of business financing to determine which would best serve your needs. Prepare for the process of securing business financing and identify the lender's considerations in granting credit. Discuss federal and state loan guarantee programs. Prepare yourself to work with an SBDC counselor to finalize your business plan and loan application.
Speaker: C Simon
Thursday, August 13, 2015 9:00 AM to 12:00 PM
This seminar is provided in partnership with the Greater Statesville Chamber of Commerce. As non-profit development staff are faced with the challenge of engaging board members to assist with development efforts, they are often met with resistance and frustration. As with all fundraising, engaging in conversations and learning about those you work with is key. Learn some of the pitfalls to avoid in beginning to ask for your board’s help in development as well as the steps you can take to have more participation from your board members in all aspects of development work. Join us for this 3 hour workshop to discuss board relations, board education, and how to begin to build the foundations for a working board that will help your non-profit grow for good.
Speaker: Amanda Pearce
Thursday, August 13, 2015 9:00 AM to 12:00 PM
In this seminar participants will learn the basics of setting up a Facebook business page, as well as information about promotions, advertisements, and making a huge impact for your business online.
Speaker: Matt Rudisill
Thursday, August 13, 2015 12:00 PM to 3:00 PM
This follow to the "Basics of Selling of Ebay" workshop, will teach you advance techniques of eCommerce.
Speaker: Nick Hawkes
Thursday, August 13, 2015 1:00 PM to 3:00 PM
Entrepreneurial Certificate Program (8 Seminar Series) Register by clicking on link below. For more info: 252-745-7348. This session provides a general idea about market research and analysis. It discusses how to identify who your customers are, how to develop a customer profile, determine who your target customer is and how to market to them.
Speaker: Donald Clark, Guest Presenter
Thursday, August 13, 2015 3:00 PM to 5:00 PM
Entrepreneurial Certificate Program (8 Seminar Series) Register by clicking on link below. For more info: 252-745-7348. This session discusses how to determine pricing for the products or services your business will be providing; the difference between fixed and variable expenses and Cost of Goods Sold (COGS); how COGS is determined for individual products or services, and how that may fit into the pricing structure; an overview of a Break-Even Analysis and the importance in determining this on the road to profitability.
Speaker: Donald Clark, Guest Presenter
Thursday, August 13, 2015 5:00 PM to 7:00 PM
LOCATION: WAYNE WEST ROOM 102 - Financing continues to be a challenge for many small business owners. Questions range from "Who will give me money for my business idea and what do they need from me?" to "How will this business make money and will it be enough to pay back a loan or attract an investor?" Get to the heart of business financing in this seminar that answers your questions. Explore the advantages and disadvantages of the different types of funding sources and how to choose the right one for your needs. Discover the keys to financing success.
Speaker: Don Spry, SBA
Thursday, August 13, 2015 6:00 PM to 8:00 PM
Entrepreneurial Certificate Program (8 Seminar Series) Register by clicking on link below. For more info: 252-745-7348. This session will discuss the Financial Plan Portion of your Business Plan, starting with projecting Sales, COGS, Operating Expenses, and how those go together to make an Income Statement (projection). It will also review the factors that make up a Balance Sheet. The session will discuss the importance of a Break-Even Analysis in properly managing the business and determining how much cash can safely be taken out of a business. The importance of cash flow management in operating a successful business will be stressed.
Speaker: Donald Clark, Guest Presenter
Thursday, August 13, 2015 6:00 PM to 8:00 PM
Registration Required. Whether you are starting a new business or expanding a successful existing business, it is essential to know the financial sources that are available to you. Evaluate sources of business financing to determine which would best serve your needs. Prepare for the process of securing business financing and identify the lender's considerations in granting credit. Discuss federal and state loan guarantee programs. Prepare yourself to work with an SBDC counselor to finalize your business plan and loan application.
Speaker: C Simon
Friday, August 14, 2015 8:30 AM to 10:30 AM
Learn how to use social media as a marketing tool for your organization. Hear the pros and cons of the most popular social media platforms. Please note: This is a marketing strategy presentation. It does not demonstrate different social media tools. Marketing is critical to every small business or non-profit’s success. *Join us in Harrisburg this summer for an informative FREE marketing seminar series and learn some great new strategies to help your email and social media efforts be more effective and help grow your business. All seminars will be held from 8:30 am – 10:30 am at the Harrisburg Town Hall and will be presented by Lisa Perry with Perry Productions, a digital marketing and website development firm in Concord, NC.*
Speaker: Lisa Perry
Friday, August 14, 2015 10:00 AM to 11:00 AM
In this clinic, participants will learn how to maximize the effectiveness of LinkedIn. They will enhance their profiles, learn about groups, leverage recommendations, and much more. The purpose of LinkedIn (social media for business people), is to build relationships that can lead to partnerships and sales. Expected outcome: Increased effective use of LinkedIn
Speaker: Allan Younger
Friday, August 14, 2015 1:00 PM to 2:00 PM
The purpose of this session is for business owners to practice speaking to an audience and obtain feedback prior to their actual presentations. This is an opportunity to refine your message and gain a comfort level before money is at stake. Our ability to communicate the value of our businesses is essential. As a special gift, we will arrange for your to have a professional headshot taken during your visit. Expected outcome: Increased comfort with public speaking
Speaker: Angela Wilder
Monday, August 17, 2015 2:00 PM to 5:00 PM
Learn the fastest, easiest way to manage your business! This course provides small business owners with an introduction to one of the most popular small business accounting applications that tracks general ledger, accounts receivable, accounts payable, payroll, and checking accounts and provides easy-to-use reporting features.
Speaker: Jo Ann Harris
Monday, August 17, 2015 3:00 PM to 4:00 PM
No question too big or too small..."What's the quickest, fastest, easiest way to grow my business?" "How much should I charge for my product" "How do I find customers?" These are typical questions small business owners have. Now you can get your answers in an easy open-forum setting. Directions - http://www.forsythtech.edu/services-businesses/small-business-center/driving-directions/
Speaker: Jim Blaylock
Monday, August 17, 2015 5:30 PM to 8:30 PM
LOCATION: WAYNE WEST ROOM 112 - Gain a workable knowledge of how to properly record financial transactions for your business. Discover the three most important financial reports and how to use them to make the best-informed business decisions. If you're a new business owner or need a refresher on the basics of accounting, this seminar is designed for you.
Speaker: Kim Beauchamp
Monday, August 17, 2015 6:00 PM to 9:00 PM
Registration Required. Learn the fastest, easiest way to manage your business! This course provides small business owners with an introduction to one of the most popular small business accounting applications that tracks general ledger, accounts receivable, accounts payable, payroll, and checking accounts and provides easy-to-use reporting features.
Speaker: Jo Ann Harris
Monday, August 17, 2015 6:00 PM to 9:00 PM
If you have a Gmail account and you’re just using it for email you are missing out on a wealth of tools that can be used to organize, manage and promote your business. Establish more efficient email habits….organizing and uncluttering your email. Word processing, Presentation, Spreadsheet and Forms tools in your cloud, at your disposal. See how you can use these tools individually or collaboratively to create, and edit all types of documents for personal or professional use. Free tools to promote your small business.
Speaker: Ronda Birtha
Tuesday, August 18, 2015 9:00 AM to 11:00 AM
"Drive Your Business" - Use Free Resources from the Forsyth County Public Library to: •Identify Sales Prospects •Research Competition •Find Sources of Supply •Improve Sales •Target Your Market •Create Custom Lists
Speaker: Kathleen Wheeless
Tuesday, August 18, 2015 9:00 AM to 12:00 PM
In this seminar participants will become familiar with the basics of these three social media outlets. Attendees will learn how and why to use Pinterest, how to set up and maintain a blog, and the huge benefits of mobile marketing.
Speaker: Matt Rudisill
Tuesday, August 18, 2015 12:00 PM to 2:00 PM
This seminar will show you how to use social media to effectively promote and market your business. Social media sites like Facebook and Twitter are free for businesses to use to promote themselves and can be huge contributors to success.
Tuesday, August 18, 2015 1:00 PM to 4:00 PM
Marketing doesn't have to cost an arm and a leg. This workshop will teach you how to draw customers to your business without breaking the bank. You'll learn low-cost (and some NO-cost) methods of building your business, such as how to create an un-brochure, selling the business by selling YOU, and how to maximize your effectiveness while minimizing your expenditures.
Speaker: Russ Seagle, Seagle Management Consulting
Tuesday, August 18, 2015 1:00 PM to 3:00 PM
The North Carolina Rural Economic Development Center will offer a free seminar Tuesday, August 18th. The seminar is designed to help small business owners and prospective entrepreneurs understand how to access credit and capital for their businesses. It will review the six basic principles many lenders use to make credit decisions and provide an overview of the resources available in North Carolina for small businesses. Finally, the seminar will cover the Rural Center's Microenterprise Loan Program and provide details about its lending criteria and application process.
Tuesday, August 18, 2015 2:00 PM to 5:00 PM
LOCATION: WAYNE WEST ROOM 221 - This training is an introduction to doing business with the federal government. Topics training include: levels of federal purchasing - how the federal government buys products, construction and engineering and non-personal services; marketing a business to the federal government; socio-economic small business programs; registering as a federal contractor; locating, identifying and responding to federal business opportunities; and resources available to assist federal contractors in NC. Duration: 3 hrs. First 60 minutes to register attendees on SAM, MatchForce.org; to review MatchForce.org profiles and to view other key government websites.
Speaker: Sandi Sanderson, NC Military Business Center
Tuesday, August 18, 2015 2:30 PM to 4:30 PM
Are you thinking about getting into business for yourself? This seminar covers the issues that an individual should consider before thinking about opening the doors. In other words, this seminar is the starting point on your journey into business ownership. Learn how to identify critical issues and make the right decisions as you prepare to start your business. Directions - http://www.forsythtech.edu/services-businesses/small-business-center/driving-directions/
Speaker: Small Business and Technology Development Center
Tuesday, August 18, 2015 5:00 PM to 6:00 PM
Join us for this panel discussion that features Small Business Center clients that have started businesses. We will explore their challenges and successes. We will also discuss how the Small Business Center helped them get started and still provides support. Expected outcome: Awareness of startup challenges and successes
Speaker: Allan Younger
Tuesday, August 18, 2015 6:00 PM to 8:00 PM, 1 sessions ending Thursday, August 27
In this seminar, participants will learn best practices to increase and sustain business cash flow using financial information and tax strategies.
Speaker: Mike Sowinski
Tuesday, August 18, 2015 6:00 PM to 9:00 PM
If your business depends on excellent customer interactions, this seminar will help everyone from the front line to the corner office deliver better, faster service, increase customer joy, better manage stressful customer encounters, bounce back from service failures, and serve as a trusted "concierge," giving people a reason to come back again and again.
Speaker: Russ Seagle, Seagle Management Consulting
Tuesday, August 18, 2015 6:00 PM to 8:00 PM
Registration Required. While many people in business ownership and sales careers barely get by, true professionals exceed expectations! Tim Dannelly invites you to take a walk down memory lane and see what has worked for years, even when the economy was in a slump! Learn some of the proven ways great salespeople go about building a loyal customer base and increasing gross profit. This seminar is for Sales Professionals who want to earn more money!
Speaker: Tim Dannelly
Tuesday, August 18, 2015 6:00 PM to 8:00 PM
Understand the basics of starting a business in this seminar that takes you from idea to opportunity. Learn key strategies for start-up, financing and marketing as well as important information about legal issues, licensing, zoning, operations and more. Realize the importance of a self-assessment and how to evaluate the feasibility of your business idea. Discover the resources available to help you start and successfully operate your business.
Speaker: Larry Biggs
Tuesday, August 18, 2015 6:00 PM to 9:00 PM
A business plan can be the most important tool a small business owner has. Learn how to turn your ideas into a solid plan for financing and long-term success. This seminar teaches you the important components of a business plan and helps you lay the foundation for a winning plan. Find out how marketing, operations, and finance are interrelated. Discover how a business plan is used by potential lenders, the dos and don’ts of writing a plan and steps for making the process easy. This seminar is designed for new and established business owners.
Speaker: Charles Gaylor IV
Tuesday, August 18, 2015 6:30 PM to 8:30 PM
Market research isn’t just for startups; it’s an important ongoing process for every small business. Developing a focused and effective marketing plan requires up-to-date market analysis. Discover the variety of market research tools that will give you critical information about your industry and customers. Get the data you need to test the feasibility of a new business, find the competition and potential customers interested in your proposed product or service.
Speaker: Carol Sankar
Tuesday, August 18, 2015 6:30 PM to 8:30 PM
What federal and state taxes must small business owners deal with? Identify the records needing to be kept, for how long, how they are to be maintained and best format to do so. Tax implications covered. Participants will work through the various records in the normal bookkeeping cycle. This seminar is perfect to follow up with other SBC workshops. You may also receive free counseling to follow up as well.
Wednesday, August 19, 2015 1:00 PM to 2:00 PM
Do you have questions about how to use your computer, phone, or tablet? How about servers and the cloud as well? Visit our technology clinic to have your questions answered. You may also gain some tips which will result in the growth of your small business Expected outcome: Answers to technology questions
Speaker: Tim Dixon
Wednesday, August 19, 2015 6:00 PM to 8:00 PM
We will discuss the difference between a Sole Proprietor, Partnership and Corporation; the importance of record keeping; what you should keep and for how long. Participants will also get an overview of their tax responsibilities as a small business. Expected outcome: Identify the importance of proper record keeping.
Speaker: Evette Davis, Tax Specialists
Wednesday, August 19, 2015 6:00 PM to 8:00 PM
Registration Required. Come and find out why marketing your work is as exciting and creative as the process of making art! Learn the top ten marketing methods of over twenty-five artists—painters, sculptors, folk artists, jewelry makers, musical instrument makers, theatre artists, writers, crafters, etc.—who make their livings from their art. You'll come away with palette of bold, bright ideas and a plan to implement them. Stop suffering from starving artist syndrome and instead become a marketing maven in this fun, invigorating seminar!
Speaker: Greta Lint
Thursday, August 20, 2015 1:00 AM to 9:00 PM
Marketing for the 21st Century small business is more dynamic and challenging than ever. Discover how to most effectively and efficiently use the many marketing tools available. Gain insights to understand and reach your customer, analyze your industry and business environment and differentiate between branding, advertising, and grassroots marketing techniques. Explore the components of an effective marketing plan in this comprehensive seminar.
Speaker: Matt Rudisill
Thursday, August 20, 2015 8:30 AM to 10:30 AM
Does your website make your brand shine? Or does it embarrass you? A great website can be a window into your unique personality and creative process. In this presentation we’ll show you how to create a website that represents you and resonates with your target audience.
Speaker: Carrie Hamrick, Photo Biz
Thursday, August 20, 2015 9:00 AM to 12:00 PM
In this seminar participants will learn how to use their online knowledge to grow their business and take it to the next level. We will discuss tips and tactics to use social media wisely and productively.
Speaker: Matt Rudisill
Thursday, August 20, 2015 10:30 AM to 11:30 AM
You will be part of a small group of business owners discussing several keys to success. In previous sessions, we discussed what is working well, our challenges, how the Small Business Center has increased business success, the importance of reputation marketing, marketing strategy and how it helps us to identify effective marketing tactics, customer engagement, and collaboration. We will also discuss the ways in which the SBC can help your business to grow. In future sessions, we will continue to discuss marketing, business pitches, customer engagement, business planning, online training, and much more.
Speaker: Angela Levine & Allan Younger
Thursday, August 20, 2015 1:00 PM to 4:00 PM
Are you dragging yourself to your business and back home? Learn how to put enthusiasm back into your business and into your employees. Recognize early signs of stress and burnout and address them quickly.
Speaker: Emily Ballance
Thursday, August 20, 2015 6:00 PM to 9:00 PM
Come learn new, inexpensive, fun and creative ways to market your business. You'll leave with over 100 inexpensive and creative ideas and tips to help grow your business, increase your visibility and connect with your community. Bring business cards if you have them.
Speaker: Emily Ballance
Thursday, August 20, 2015 6:00 PM to 8:00 PM
Are you considering starting your own nonprofit organization to tackle a community or social issue? Have you been asked to help get a new nonprofit off the ground? Before you leap in, it is critical to understand the intricacies surrounding this inspiring, rewarding and challenging endeavor. This seminar will focus on some of the aspects of taking a nonprofit start-up from vision to reality. Expected Outcome: Participants will gain basic understanding and overview of Starting a Non-Profit.
Speaker: Calvin Patterson, Earnest Harvest LLC
Thursday, August 20, 2015 6:00 PM to 9:00 PM
LOCATION: BRYANT STUDENT CENTER 1ST FLOOR MEETING ROOM - Marketing for the 21st Century small business is more dynamic and challenging than ever. Discover how to most effectively and efficiently use the many marketing tools available. Gain insights to understand and reach your customer, analyze your industry and business environment and differentiate between branding, advertising, and grassroots marketing techniques. Explore the components of an effective marketing plan in this comprehensive seminar.
Speaker: Steve Carver
Thursday, August 20, 2015 6:00 PM to 8:00 PM
Registration Required. DISC 2, a tool used to manage better. DiSC is a behavior assessment tool based on the DISC theory of psychologist William Moulton Marston, which centers on four different behavioral traits: Dominance, inducement, submission, and compliance. This theory was then developed into a behavioral assessment tool by industrial psychologist Walter Vernon Clarke. It is not a personality assessment. DiSC shows your behavior when the person is in a particular environment. For example, most people would say they do not behave the same at home and at work - but they are the same single personality. Learn how to better manage you team by using DISC!!
Speaker: Dave Springett
Thursday, August 20, 2015 6:00 PM to 8:00 PM
In this seminar you will learn what this powerful professional social networking site can do for you and your small business. You will find connections, follow companies and people, job search, and more. Discover how to accomplish your sales, marketing and network goals. Get key pointers on how to create a powerful profile to get noticed, insights on how to create meaningful post, advertising and more.
Speaker: Christina Williams
Thursday, August 20, 2015 6:00 PM to 9:00 PM
If you have a business where visuals are important then you want to be on Pinterest. There are ways to drive traffic to your website and other social media outlets using Pinterest. Learn how to: • Start your Business Pinterest Page • Create your own images for Pinterest Sharing • Build followers on Pinterest • Use applications to integrate Pinterest with your other marketing
Speaker: Chisa Pennix-Brown, Lady Bizness
Thursday, August 20, 2015 6:00 PM to 9:00 PM
Starting your own business may seem like an overwhelming task, but it really is not so hard if you take it step by step. This workshop is an in-depth walk-through on the mechanics of developing a business concept, feasibility, licensing, and the written plan, plus the financial projections by line item. This is a must for those starting their own business.
Speaker: Melissa Evans
Thursday, August 20, 2015 6:30 PM to 8:30 PM
In this session, we will briefly review tax responsibility basics essential to every small business owner, from start to finish. We will briefly discuss business structure, record keeping requirements, independent contractor vs. employee and business expenses.
Speaker: Internal Revenue Service
Friday, August 21, 2015 10:00 AM to 11:00 AM
The purpose of the Small Business Center is “Increasing Business Success” and this seminar discusses one of the keys. Our ability to effectively manage this major communication method is essential to our success. Join us for this hands-on, interactive clinic. We will explore best practices to minimize email madness.
Speaker: Nellie Coates & Allan Younger
Monday, August 24, 2015 1:30 PM to 2:30 PM
Each month, join us for a discussion with the Better Business Bureau. Previous clinics have focused on vision, change, reputation, leadership, and much more. BBB’s mission is to be the leader in advancing marketplace trust. Challenge “Business as Usual” in your workplace. Today’s economy embraces a new, creative and fresh approach based on the foundations of trust and collaboration. Participate in an entrepreneurial think tank that will impact the way we lead, innovate and succeed. Expected outcome: Understanding of how the BBB can help our business to grow
Speaker: Brian Wright
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