Isothermal Community College Small Business Center
The objective of the Small Business Center is to increase the success rate and the number of small businesses in Rutherford and Polk counties.
The Small Business Center at Isothermal Community College is a community-based provider of education and training, counseling, information, and referral for persons who are currently in business or those seeking to start a new business in Rutherford and Polk counties. Available on an as-needed basis, our counselors are here to listen, brainstorm, counsel, and provide resources all free of charge. Our professional staff will help you find solutions to your challenging business questions. No question is too simple of too complicated.
Online Request for Counseling
Faye Bishop, SBC Director
Find More Events....
Tuesday, January 31, 2017 6:00 PM to 9:00 PM
Let’s face it: nobody wants any more e-mail! Despite the fact that inboxes are crammed full and people’s time is constrained, it is still possible to make money with a well-designed strategic e-mail marketing campaign. The key to success is laser-focusing and sending the right e-mails to the right people at the right time, such that people are grateful and eager to receive what you send.
In this course, you will learn:
How to entice people to sign up for your e-mail list
How to avoid legal compliance issues and make sure your e-mails don’t get caught in people’s spam filters
How to write e-mail copy that motivates readers to take action
How to time your campaigns and send out e-mails when people are most likely to read them
Combining e-mail with social media and other marketing strategies for maximum effectiveness
Whether you’ve never used e-mail before or whether you’ve been using e-mail for years, you can learn how to use e-mail to drive more sales in this class. While e-mail marketing isn’t as easy as it used to be, it can still be a great resource to businesses who use it correctly. Sign up today!
Speaker: Martin Brossman
Tuesday, February 21, 2017 6:30 PM to 8:30 PM
Learn how to “Do-it-yourself” copy and layout that sells for Advertising. Brochures and Point of Purchase as well as Photography tips for the non-professional
Tuesday, February 07, 2017 6:00 PM to 9:00 PM
Thursday, February 16, 2017 1:00 PM to 4:00 PM
Customers are the key to building a successful business and your online reputation is crucial for finding customers. This fast paced class teaches you where and how to find your customers. In this class you will learn how to get a free Online Reputation report. Learn which SEO keywords your competition are using for free. We will briefly compare the past traditional methods of marketing to the more current methods of social media. You will quickly learn how to find, motivate, and keep consumers coming to your business. Discover the variety of Free market research tools that will give you critical information about your industry and customers.
Speaker: Nick Hawks
Tuesday, February 28, 2017 6:00 PM to 9:00 PM
Starting a business without a plan is like rowing across the Atlantic with out a chart: You could wind up anywhere - even on the bottom of the ocean. You need a plan to help you organize your thoughts, communicate your concept, and attract the funding you need to start and grow. This seminar will teach you what to put in your plan and what to leave out. You'll learn the common mistakes to avoid, the best tools to help you create your plan, and strategies for bringing it all together. You'll also walk away with a fill-in-the-blank business plan template to help you get started!
Speaker: Russ Seagle
Tuesday, March 07, 2017 6:00 PM to 9:00 PM
Financing continues to be a challenge for many small business owners. Questions range from, Who will give me money for my business idea and what do they need from me? to, How will this business make money and will it be enough to pay back a loan or attract an investor? Get to the heart of business financing in this seminar that answers your questions. Explore the advantages and disadvantages of the different types of funding sources and how to choose the right one for your needs. Discover the keys to financing success.
Speaker: Harry Ponder
Thursday, March 23, 2017 6:00 PM to 9:00 PM
This is a "soup-to-nuts" course that covers all the important issues you DON'T want to overlook when starting your business. This course covers legal forms of business, naming your business, licenses and permits for new businesses, choosing a location, franchises, purchasing an existing business, types of risk businesses face and insurance issues, various tax issues, challenges of managing a business, family owned business issues, common mistakes new business owners make, and more.
Speaker: Russ Seagle
286 ICC Loop Road
P.O. Box 804
Spindale N.C. 28160-0804