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Events/Workshops

  FREE SEMINARS - From Across the State to Just Down the Road

  
  
    
Wednesday, November 11, 2015 1:00 PM to 4:00 PM
Speaker: Nick Hawks

Start-up Assistance

Thursday, May 28, 2015 1:00 PM to 3:00 PM
Describes traits, skills and knowledge of successful entrepreneurs and provides self-assessment tools to gauge your readiness to start a business. Are you ready to start your own business? What does it take to start a business? This seminar covers the important topics to consider.
Speaker: Herman Metzler
Thursday, June 04, 2015 1:00 PM to 3:00 PM
This presentation outlines what a business plan is and why every small business needs one. It then describes the outline of a typical business plan and what content should be considered for each section.
Speaker: Herman Metzler
Thursday, June 18, 2015 1:00 PM to 3:00 PM
This presentation outlines what a business plan is and why every small business needs one. It then describes the outline of a typical business plan and what content should be considered for each section.
Speaker: Herman Metzler

Managing a Business

Thursday, October 08, 2015 1:00 PM to 4:00 PM
If you own a small business, what would be a The Perfect Day for you? Can you describe it? If you could set and meet your priorities, make some sales, work more effectively with the people around you, make some sales, dig out from under the paperwork and email avalanche, makes some sales and move closer to a balanced life, wouldn’t that come close to a Perfect Day? Let Mike Collins and The Perfect Workday show you how to: -- Find an extra hour a day. -- Plan on purpose and plan with a purpose. -- Include marketing as part of every day -- Deal with difficult people. -- Set and track priorities: Are you trying to do too much? -- Meet timelines and deadlines: How to do three things at once. -- Manage money more effectively -- What to do in times of crisis and conflict. -- How to handle the information avalanche. -- Getting it done and go home on time. You can have a Perfect Day. Here are 100+ strategies, tactics, and tips to show you the way! About the Presenter Mike Collins, author of The Perfect Workday Book and president of The Perfect Workday Company, an information company based in the Research Triangle Region of North Carolina. He has been a successful, small business owner for over 30 years. Mike is a guest lecturer in the top-ranked Executive Masters Program at the University of North Carolina at Chapel Hill’s Gillings School of Global Public Health.
Speaker: Mike Collins
Tuesday, October 13, 2015 1:00 PM to 4:00 PM
Speaker: Jason Owens

Marketing and Sales

Tuesday, June 16, 2015 1:00 PM to 3:00 PM
Social Media Marketing for Success This presentation is a guide for small businesses or nonprofits who are aware of social media marketing, but need some tips to take them to an intermediate level and/or add new channels to their marketing efforts. You’ve thought about what social networks to use for your business or nonprofit, and perhaps have even been using some...and you’re ready to take the next step. Where do you go from there? This seminar will give you a closer look at the popular social media networks – Facebook, Twitter, LinkedIn, Instagram, Pinterest, and Google+. We’ll show you the benefits of using each, how other organizations are marketing with them, and some dos and don’ts of each channel. You’ll also get tips on how to tell if your social media activity is working. Core concepts introduced include: • A closer look at the 6 most popular social networks: Facebook, Twitter, LinkedIn, Google+, Instagram, Pinterest • Within each network: ?- How to tell if it’s right for your business - What kind of content to create and post - Etiquette?- How to tell if your content is working?- Suggestions on what to do next • Why social media & email marketing must be used together ?Intended Audience: The content is targeted at the beginner- to comfortable small-business marketer who is looking to build their marketing knowledge, or to reinforce what it is they already know.
Speaker: Aaron Wesley Means, CEO of ACTIVATE Business Solutions
Thursday, June 25, 2015 1:00 PM to 3:00 PM
Social Media 102 – You’re Social, Now What? You’ve been using social networks to use for your organization, and you’re ready to take the next step and revisit your strategies . Where do you go from there? This seminar will give you a closer look at the popular social media networks – Facebook, Twitter, LinkedIn, Pinterest, and Google+. I’ll show you the benefits of using each, how other organizations are marketing with them, and some dos and donts of each channel. You’ll also get tips on how to tell if your social media activity is working. Intended Audience: The content is targeted at the beginner or intermediate to comfortable small-business marketer who is looking to build their marketing knowledge, or to reinforce what it is they already know.
Speaker: Aaron Wesley Means, CEO of ACTIVATE Business Solutions
Wednesday, September 02, 2015 1:00 PM to 4:00 PM
Speaker: Nick Hawks
Thursday, September 03, 2015 1:00 PM to 4:00 PM
Speaker: Jason Owens
Wednesday, September 09, 2015 1:00 PM to 4:00 PM
Speaker: Nick Hawks
Wednesday, September 16, 2015 1:00 PM to 4:00 PM
Speaker: Nick Hawks
Thursday, October 29, 2015 1:00 PM to 4:00 PM
Marketing in small towns is tougher than it has ever been. Big box stores, dying downtown areas, rapidly changing groups of customers and the Internet are all having an impact on small town marketing. However, when times get tough the tough get focused. When other businesses are grasping for advertising gimics and wasting precious resources trying to grab any available sale smart entrepreneurs are looking to their core businesses and core customers. In “Low-Cost Marketing In a Small Town,” a program sponsored by __________, business owners and managers will learn why small town marketing is different and how to market when—for whatever reason—times get tough. You will learn: The basic reasons customers buy from YOU! Why small town marketing is different The three best low-cost advertising methods How to compete against The 800-Pound Gorilla: the big box stores How to create a low-cost marketing plan Why word-of-mouth promotion can hurt in tough times How to score more sales from current customers The only way to win in tough times is to use a focused strategy as the core of your marketing program and then look for creative, low-cost ways to promote your business. “Low-Cost Marketing In a Small Town” will be presented by Mike Collins, an expert in low-cost marketing. Collins is the president of The Perfect Workday Company, an information company based in the Research Triangle Region of North Carolina.
Speaker: Mike Collins
Thursday, November 12, 2015 1:00 PM to 4:00 PM
Trade shows, expos and networking events can be excellent ways to attract business…if you understand that they are netWORKing events. They are not net-eating, net-visiting, net-standing-around-waiting-for-someone-to-talk-to-you-events. These events can establish your credibility, help you meet new prospects, network with current customers and allies, and even practice new sales techniques. Event visitors come specifically because of their connection to your market so you are meeting fewer suspects and more prospects. However, shows and exhibits can a terrible waste of time and money if you do not create a workable plan and execute it. In “NEVER MEET A STRANGER: GUERRILLA MARKETING FOR NETWORKING EVENTS, TRADE SHOWS AND EXPOS ,” you will learn: - How to determine your networking and show mission - How to integrate networking with your ongoing marketing - How to create the most effective type of booth and exhibit - When and when not to offer a prize - How to turn trade show contacts into sales - How to tell the suspects from the prospects - How to follow-up after the event - How to work an event if you are not exhibiting “NEVER MEET A STRANGER: GUERRILLA MARKETING FOR NETWORKING EVENTS, TRADE SHOWS AND EXPOS ,” will be offered at ______ and sponsored by _______. Presenter Mike Collins is one of the most frequently featured business seminar presenters in the Southeastern United States. He is an expert in low-cost marketing and presents over 100 programs a year for a variety of business, educational and association clients.
Speaker: Mike Collins
Tuesday, November 17, 2015 1:00 PM to 4:00 PM
Speaker: Jason Owens

HP LIFE

On Demand, available until June 30
HP Learning Initiative for Entrepreneurs (HP LIFE) is a global program that offers aspiring entrepreneurs and small business-owners valuable business skills. HP LIFE offers participants a path to realizing their business dreams. The NC Small Business Center Network, in partnership with the National Association for Community College Entrepreneurship (NACCE), is pleased to offer this innovative program to NC entrepreneurs and small business owners free of charge! This program is self-paced, making it possible for more aspiring entrepreneurs to participate. All you have to do is register to start.
Speaker: Various
Location: Online