Know the Lifetime Value of Your Small Business Customer
Oct
4
2018
Thu 6:00 PM to 9:00 PM
Learn the 7 PRINCIPLES FOR SUCCESS IN ANY ECONOMY resulting in a focus on growth through understanding the true value of a customer. Understand PROFIT VS. PROFITABILITY by thinking of your customers as profit centers from which true profitability comes. We will discuss two types of customers each business deals with; four basic ways of generating customers and determining the investments of time, money, and resources; and the distinction between transactional and relational ways of doing business. Learn how to CONVERT CUSTOMERS INTO YOUR SALES FORCE. Develop a PLAN OF ACTION to put this information to work after the seminar.
Speaker(s): Brian Kennedy
Register by: 3:00 pm October 4th
Fee: No Cost
Phone: 252-246-1209
Email: msevans@wilsoncc.edu
Location
Wilson Community College
WCC Campus - Building E - Room E101
902 Herring Ave.
Wilson, NC 27893