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Marketing Series: Non-Digital Marketing - Print, Referral, Cold Calling, and More!

Thu 6:30 PM to 8:00 PM
Topic: Marketing and Sales


There is more to marketing than websites, social media and e-newsletter. For many brands, traditional tactics like direct mail, networking, community involvement and loyalty programs remain significant components of their success.

In this session we’ll talk about ways to leverage Non-Digital marketing tactics to reach your business objectives. Questions we’ll discuss include:

  • How much money should I be spending on non-digital advertising tactics?
  • How do we measure return on investment for traditional marketing?
  • What are some effective, modern examples of non-digital marketing tactics actually being used by small businesses?
  • How can I do direct mail, affordably?

Upcoming sessions in this series include:

  • June 24 - Key Marketing Activities for Q4

Speaker(s): Dana Cassell

Co-Sponsor(s): Wake Forest Chamber of Commerce

Fee: No Cost

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