MARKETING your small business Part 2 : What Makes Your Product

Knowing the specific solutions or features your target customers want will help you lower development costs and speed your time to market. Use customer facts to write a precise product or service specification to raise the chance of customer satisfaction. Increase the likelihood of producing a great product that your clients want!

This is Part 2 of a 3-part series on marketing your business. Be sure to register for and plan to attend each session!