Marketing Your Business & Developing Your Soft Skills

Marketing for the 21st Century small business is more dynamic and challenging than ever. Discover how to most effectively and efficiently use the many marketing tools available. Gain insights to understand and reach your customer, analyze your industry and business environment, and differentiate between branding, advertising, and grassroots marketing techniques. Your soft skills, when used properly, will make people want to pay you, tip you, and book again every time, with great service. You will be taught the following: consulting clients and setting expectations for their best experience; providing easy ways for customers to book and pay you; and up-selling customers with products to make addtional sales.

Speaker(s): C. Pennix-Brown

Fee: No Cost