Marketing, Unlocking Your Unique Impact

Small businesses have many marketing challenges. One of those is to determine what makes their business stand out from the competition. Being able to differentiate your business and communicate your special capabilities is critical to being able to attract the right customers. When you differentiate your business, you make it memorable, credible and relevant. It helps your potential customers understand quickly why you are of interest to them. This session will help you take steps to help your business unlock your unique impact and set yourself apart from the pack.