Building Your Brand with Intent
Build your business’s brand on purpose. Have the intention to stand apart in the consumer’s mind. Learn the importance of defined communication channels and how the brand elements (logo, collateral, and consumer touch points) all play a role in your company’s communication and its bottom line. This class is hands-on. If you have any current material—website, samples of social media posts, brochure, business cards, etc.—come prepared to review. And, if you don’t, come anyway! Bring a notebook.
Speaker(s): Brian Sykes
Co-Sponsor(s): Ad Journey
102 Van Dusen Hall
Fee: No Cost