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Building Your Professional Brand on Facebook, LinkedIn & Instagram, Part 1

Feb
6
2025
Thu, Feb 6 12:00 PM to 1:30 PM

Samantha McKinney Image

Instagram Power Hour: Stand Out and Grow Your Business on Instagram in 60 Minutes Are you ready to create a professional brand that shines on Instagram? Do you want to effectively promote your business and connect with potential clients? Join us for an engaging and strategic workshop focused on Instagram! This workshop takes a strategic and engaging approach to building a professional brand that stands out on Instagram. Participants will learn how to effectively promote their business and make new connections that could lead to exciting opportunities. In this creative workshop, we will outline the art of proper branding on Instagram, gaining insights that will elevate your online presence and business visibility. This session guides small business owners through the process of establishing a professional online presence by discovering the importance of creating a compelling bio that showcases your experience, passion, and industry expertise; setting the foundation for a strong personal brand. In this session, we will also delve into the intricacies of crafting core content tailored for Instagram, ensuring your message resonates with your audience. We will also explore the strategic use of Instagram to launch effective marketing campaigns, and gain insights into the nuances of social media advertising, comparing the advantages of paid and organic media. Join us for a dynamic 60 minutes of learning, and elevate your business visibility in the vast landscape of Instagram! Please Note - THIS IS A HANDS-ON WORKSHOP! Take advantage of dedicated time during the workshop to actively execute each task. Utilize online tools to create a professional website that will serve as the digital store front of your business and help you effectively promote your brand to your target audience. This is your opportunity to turn theory into action and make a lasting impact on your business marketing strategy! This hybrid workshop offers in-person classes at the GTCC SBC office in the Nussbaum Center for Entrepreneurship, with live streaming available via Zoom. Additionally, the workshop will be recorded for on-demand viewing. In-Person Address: The Nussbaum Center For Entrepreneurship: 1451 S Elm-Eugene St, Greensboro, NC 27406 Zoom Link: Register to access virtual login details. This workshop is facilitated by Samantha McKinney of Create A Heart Marketing, LLC.

Speaker(s):

Co-Sponsor(s):


Fee: No Cost

Phone: 336-334-4822 ext 62001

Location

Guilford Tech Small Business Center
Nussbaum Center for Entrepreneurship
1451 South Elm Eugene Street Greensboro, NC 27406