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Starting a Business with a 50+ Brain and an Entrepreneurial Mindset

Tue 10:00 AM to 11:30 AM
5 sessions ending Tue, Jul 28
Topic: Start-up Assistance

Being over 50 years old has great benefits for those who want to start their own business. If you have an idea, passion, skill or hobby that you’re wondering“how do I turn this into a small business?” this 5-week, 5 session class is for you. We’ll discuss why this is a great time in your life to become an “encore”entrepreneur; how to evaluate your idea to determine if it could become a profitable business; share principles to help you develop an entrepreneurial mindset, and communicate tips and proven methods for taking those first steps towards entrepreneurship. Guest speakers will join us to share their journey into entrepreneurship. This class is the result of a collaboration with AARP Mountain Region, NC.

Week 1

• Getting to Know the Class

• Optimizing your 50+ Brain and Creativity

• Building a Business Model Canvas

Week 2

• Developing a Unique Selling Proposition for your Business

• Improving Personal Performance & Productivity

Week 3

• Finding your Target Audience

• Learning to Build Your Brand by Telling Your Story

Week 4

• Creating an Action Plan for maximizing Impact of Your Business

Week 5

• Eight Life Lessons for Creating an Entrepreneurial Mindset

• Next Steps on Your Road to Entrepreneurship

Speaker(s): Sherree Lucas, Mark Tulley, Carl Nordgren

Co-Sponsor(s): AARP and the WWBC

Fee: No Cost

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