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SBCN - North Carolina Community College System Small Business Center Network
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Creating a Meaningful Brand, SBX 8015-501

Thu 6:30 PM to 8:30 PM

To create a meaningful and lasting "brand" it's important to understand your brand, define it and live it as a "lifestyle." Your "brand" is more than the name of your company, logo or colors of your logo, it's differentiating your "brand" from your competitors by creating expectations in the mind of your consumers of "trust, affection, loyalty and brand recognition." More importantly, creating a meaningful brand requires engaging your customers through positive customer experiences to build awareness about your brand and a following of loyal customers. We will assist you in building your brand strategy and identity.

Speaker(s): Krystal Harrell

- Pre-registration required. Please register online now or call 704-330-4223 to register for this free offering. - Central Campus Map: - For the latest emergency information (including campus closings/inclement weather) please call 704.330-6888 (24 hours)

Fee: No Cost

Phone: 704-330-6736


Central Piedmont Community College Small Business Center
Hall Building
1112 Charlottetowne Avenue Charlotte, NC 28204