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“Up Your Marketing Game” Business Summit

May
25
2021
Tue 9:00 AM to 1:00 PM

This event has been canceled

This one-day summit will have two tracks, one for marketing and sales and one specifically addressing social media strategies for promoting your business. Whether you’re a non-profit, for-profit, new or seasoned business, this event will be full of great marketing and sales information and resources for you! Up your marketing game and develop a successful marketing strategy for your business during our one-day Marketing Summit! Southwestern Marketing Summit Sessions- May 25, 2021

Session 1: Keeping The “Social” in Social Media: Building Meaningful Connections With Your Followers Social media is exactly that: social. If we as business owners forget that and are always selling instead of making real human connections, our audiences will stop listening. There are many ways to connect with your audiences that will help to boost your engagement and keep your followers following. In this session, we'll discuss different types of content that will keep your audiences engaged and how to make the most of your social media presence.

Session 2: A Shot in the Arm: Marketing in a Post Pandemic World Customer buying habits have changed since the pandemic. This online class will focus on the latest customer buying trends and discuss effective marketing strategies to reach new customers and bring back past customers. Explore new and innovative ways to reboot sales!

Session 3: TOP Instagram Strategies For Your Business In this seminar, you will learn TOP strategies that businesses and entrepreneurs are using TODAY that will help you grow your Instagram followers and take your audience engagement to the next level! Learn the BEST types of photos, videos, and content to post, as well as additional tips and strategies to make you look like a Pro! Don't miss this information-packed class that is sure to take your Instagram Marketing to the NEXT level!

Session 4: How to Start Selling Your Work on Shopify Shopify is an e-commerce platform that allows anyone to set up an online store and sell products. It is now the leading e-commerce platform designed for all sized businesses. If you sell online, on social media, in a store, or out of the trunk of your car, Shopify has you covered in each situation. So whether you're opening a new online store or are interested in using Shopify as your e-commerce platform, you can find out more information about your options in this session.

Session 5: 10 Common Social Media Marketing Mistakes That Small Businesses Make Are you making these 10 common mistakes with your social media marketing? If so, it could be costing you money and keeping you from effectively connecting with your target market. Join us for this information packed seminar to find out how to avoid these common errors and make your social media marketing thrive!

Session 6: 8 Secrets to Keeping Customers For Life Most entrepreneurs think it takes big money to effectively retain customers for the long haul, but is money really the answer? In reality, relationships and experiences are the real key behind customer loyalty, especially when it comes to small businesses. Customers want memorable experiences, and those experiences and memories are what they share with others and also what motivates them to return. Over time, those experiences become your “brand”- an “identity” which is so much more than just a logo or an ad. Learn how to create a business model that keeps your customers coming back for more, over and over again!

Session 7: YouTube for the Camera Shy YouTube is the number two search engine in the world, and it's one of the best ways to promote your small business. But what if you're uncomfortable in front of the camera? This program will show you the many different ways to promote your business no matter your skill or comfort level. You'll learn to create interesting and sharable videos from your smartphone, how to light your videos, the importance of good sound (and how to get it), the ideal video length, and how to come up with ideas for video content. Learn how to effectively communicate with customers, create educational courses, and entertain. You’ll get ideas on simple concepts that work, as well as the tools and technology recommended for dynamite productions on a firecracker budget.

Session 8: Build Your Business With Blogging Blogging is a proven tactic to attract more attention for your business and is one of the easiest and most effective ways to form a connection with prospects and customers. It gives you the opportunity to create meaningful and relevant content that will help customers remember you, and it can be seen and shared online many times over. Blogging also helps establish you and your business as an “authority” on your topic and has the potential to drive massive amounts of traffic to your website.


Fee: No Cost

Phone: 8283394211
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