Bootstrap Marketing

The idea of starting and running a low-budget, bootstrapped business is a very hot topic, and not just for super frugal business owners. The good news is that it doesn't have to cost you a ton of money to market your business...if you're willing to put in a little time and elbow grease. In fact, it's entirely possible to not only start a business on a bootstrap budget but to also grow your business with minimal investment. Marketing is one of the most flexible, high-potential areas where you can find many ways to get the word out about your business without spending much.