One Page Marketing Plan (For Current and Prospective Business Owners)

Course Description: Create a marketing plan that is clear focused, results driven and relevant. In this class you will learn a simple way to create a one page marketing plan and a marketing map to follow that includes the web, social marketing and traditional marketing. Often the simplest plans provide the easiest way to stay focused and to get clear team involvement. Myth: Successful Marketing Plans are daunting to create, require a crystal ball and can only be completed with the help of an expensive, outside marketing firm. Truth: Attend this 3-hour class with hands-on instruction and 7-step template and creating a Marketing Plan will suddenly be easy, energizing, and most importantly, effective. In fact, you will actually begin drafting your one-page plan during this session. Learning Objectives:  How to get started developing and implementing a successful marketing plan and marketing map (explained in the class)  Why it’s so important and how to use it  What your one-page Marketing Plan must include  How it’s going to help you sell more and be more successful Course Materials: Handouts and web-based resources will be provided to the participants.

Speaker(s): Martin Brossman

Co-Sponsor(s): Washington/Beaufort Co Chamber of Commerce

Fee: No Cost