Making the Most of Customer Relationships

You spend a lot of time and money to increase awareness and traffic to your business. You may be missing some key activities that will help you convert more prospects to first-time customers, more first-time customers to loyal customers, and more loyal customers to advocates for your business (aka word-of mouth referrals). You will learn how to create a customer relationship marketing process. You’ll receive ideas and tips on how to increase your revenue and profits through better customer experience and communication.

Speaker(s): Deborah Kania, Small Business Center Director

Fee: No Cost