Storytelling for Small Business Marketing

Storytelling is an important tool in the marketing kit of a small business. Stories help you explain your services, show why you’re unique, demonstrate your expertise, and come across as warm, personable, and authentic. You can grab your audience’s attention and keep them engaged even in a noisy, crowded marketplace. In this webinar, you’ll discover how to structure a marketing story, techniques borrowed from the master storytellers to exponentially increase your “know, like, and trust” factor, and 3 places you can use stories to boost your marketing results (and make marketing easier and more enjoyable, too).

Speaker(s): Dr. Cathy Goodwin

Fee: No Cost