Creating a Digital Marketing Plan

This session is part of the Digital Marketing Happy Hour series, workshops/discussions with entrepreneurs and small business owners interested in developing their digital marketing reach. This session will provide an overview to create a customized Digital Marketing Plan, focusing on identifying and targeting customers by creating a “Customer Avatar” and developing consistent messaging strategies to promote and grow business. The program will introduce participants to the SBTDC's Digital Marketing Guide and assist them in starting their customized digital marketing plan.

Speaker(s): Ron Elmore with the SBTDC

Co-Sponsor(s): The Hub at Hickory Crossing

Fee: No Cost