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Events/Workshops

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On Demand

On Demand, available until December 31
Topic: Start-up Assistance
This course is about the craft of creating a plan for your business. The business plan is the essential document used to raise money for a business and communicate your business vision and strategy to your management team, suppliers, customers, and other stakeholders. This ten-part course walks you through the details and tactics of creating a comprehensive plan while helping you avoid the critical planning mistakes that plague most business plans. As an added bonus, this course comes with Activeplans Business Planning Software which helps you create a plan narrative and financial projections through a simple step-by-step approach--a $40.00 value by itself!
Speaker: Small Biz U, On-Line Training
On Demand, available until December 31
Topic: Start-up Assistance
Every new venture has to work the complex decision of what legal structure to choose for the business. This course breaks down this decision into its essential characteristics simplifying the decision -making process. An in-depth discussion is presented about the pros and cons of such structures as the sole proprietorship, partnership, "c" or "s" corporation, and the limited liability company (LLC). As part of this course, a legal structure wizard ranks the best structure to choose for your business based on a series of questions that account for risk, complexity, types of ownership, and so forth. Once you have selected the best structure, the course then presents each of the forms that are necessary to file and set up your business from a legal requirements perspective. A final section of the course deals with employees and the legal implications surrounding this important responsibility. Each of the forms needed to successfully hire and manage employees is presented.
Speaker: Small Biz U, On-Line Training
On Demand, available until December 31
Topic: Start-up Assistance
This course provides the advice and strategies of the some of the leading entrepreneurs concerning what it really takes to start a new venture. Starting A New Business moves you through the important tasks of building a strong foundation for a business to the more tactical aspects concerning marketing, managing, and money. This course will also show you how to protect your ideas, how to hire employees, how to find out what licenses and regulations may apply, as well as, provide more than 50 resources of free information that are available to you in making your new business a reality.
Speaker: Small Biz U (On-Line Training)
On Demand, available until December 31
Topic: Marketing and Sales
Understanding Intellectual Property defines exactly what a copyright, trademark, and patent are and what kinds of protection they might afford your business. The process of establishing such protection is presented for each kind of property. Also discussed are international intellectual property protection issues, as well as, important legal documents such as non-disclosure agreements. A primer concludes this course which details the prior details to prepare before meeting with intellectual property attorney.
Speaker: Small Biz U, On-Line Training
On Demand, available until December 31
Topic: Marketing and Sales
Creating Buzz is one of the most comprehensive courses on how marketing is actually executed in a small business. Your marketing agenda as an entrepreneur is vastly different than that of a member of the Fortune 500. Some of the principles may be the same, but the details are different. The theory of creating buzz is that your primary investments should be time, energy, and imagination. In other words, you are shooting for a high return on imagination as opposed to return on investment.
Speaker: Small Biz U, On-Line Training
On Demand, available until December 31
Topic: Marketing and Sales
Market research is the systematic process entrepreneurs use to gain insight into market problems and opportunities. The term market includes not only customers, but all players who are responsible for bringing certain products and services to market including suppliers, competitors, producers, wholesale distributors, retailers, logistics, and so on. To conserve time and money, successful entrepreneurs minimize the resources they devote to researching their ideas. Unlike the corporate world, the entrepreneur only does as much research and analysis to justify the next action or investment. This course presents scores of best practice concerning how entrepreneurial research is actually implemented. Answers to questions about market segments, consumer and business markets, market size, and sales forecasts are all addressed through step-by-step processes. Any entrepreneur should want to know as much as possible about any market they participate in. This course provides the guidance and resources necessary to develop just such a working knowledge.
Speaker: Small Biz U, On-Line Training
On Demand, available until December 31
Topic: Marketing and Sales
This course describes the fundamentals of the most important aspect of any business: marketing. Learn the concepts taught in college-level courses in just a few hours including the "5Ps"--Product, Promotion, Price, Place, and Positioning. At the end of this course, you will be able to create a comprehensive marketing plan for business that encompasses a creative plan, a positioning plan, and a media marketing calendar--the essentials of any good marketing strategy.
Speaker: Small Biz U, On-Line Training
On Demand, available until December 31
Topic: HP LIFE
HP Learning Initiative for Entrepreneurs (HP LIFE) is a global program that offers aspiring entrepreneurs and small business-owners valuable business skills. HP LIFE offers participants a path to realizing their business dreams. The NC Small Business Center Network, in partnership with the National Association for Community College Entrepreneurship (NACCE), is pleased to offer this innovative program to NC entrepreneurs and small business owners free of charge! This program is self-paced, making it possible for more aspiring entrepreneurs to participate. All you have to do is register to start.
Speaker: Various
Location: Online

November

Tuesday, November 28, 2017 9:00 AM to 12:00 PM
Topic: Start-up Assistance
To be successful a non-profit should always have a detailed strategic plan. Participants will learn key components in the strategic planning process and how to engage the appropriate board members, staff, volunteers, and/or stakeholders in the process. This workshop offers a roadmap for non-profits who want an overview of strategic planning from start to finish as well as some practical tools to use along the way.
Thursday, November 30, 2017 9:00 AM to 12:00 PM
Topic: Business Accounting and Budget
Intro to QuickBooks gets new and prospective small business owners started using QuickBooks, focusing on navigating the home page, using QuickBooks lists, and the chart of accounts. In this hands-on session, participants work through using QuickBooks to create a company file and practice recording sales and managing expenses. The session provides an overview on how QuickBooks can be used to manage a small business’ finances.

December

Tuesday, December 05, 2017 4:00 PM to 6:00 PM
Topic: Not Set
Marketing for the 21st Century small business is more dynamic and challenging than ever. To stretch your marketing dollars, it’s critical to focus on your target markets and identify strategies Discover how to most effectively and efficiently use the many marketing tools available. Gain insights to understand and reach your customer, analyze your industry and business environment and focus on low-cost marketing techniques to promote your business. .
Thursday, December 07, 2017 9:00 AM to 12:00 PM
Topic: Business Accounting and Budget
This class will expand on the “Introduction To QuickBooks” seminar, covering more complex transactions that participants might encounter in running their business including: receiving payments and paying bills, managing accounts receivable and accounts payable, reconciling bank and credit card accounts, and how to generate and understand the financial reports (Profit & Loss and Balance Sheet) which small businesses need to monitor and analyze to manage their business and to close the year-end books